Copywriter

3 days ago

Cochin, Kerala, India Mirchi Full time ₹ 40,00,000 - ₹ 80,00,000 per year

Key Responsibilities

  • Create ideas & write copy that make for great content on air & across other mediums for the consumer
  • Develop ideas and be a part of the station Programming Team that contributes to show concepts, show content, & thus play a key role in enhancing the on-air listenership
  • Create ideas & concepts for proactive client pitches keeping in mind the client's marketing objectives & Brand Mirchi guidelines
  • Write scripts for radio commercials based as per the client briefs & create sketches (Copy with Voice over) for client approvals / Sales approvals
  • Write scripts / storyboards for all promos, show promos, channel IDs etc based on the brief received from the Station Content Head / Show Producer
  • Give a humorous bent to content used by the RJs. Assist RJs in developing their show content as well as write storyboard to enhance their digital presence, as and when required
  • Creating 360-degree content ideas including radio, Digital, On-ground by scripting & conceptualising ideas across mediums
  • Turn around the copy requirements speedily & with a quality focus within the defined timelines
  • Translate and adapt copies received from other stations to be aired in the local station
  • Coordinate multi-location activities with respect to scripting and content

Internal Stakeholder Management

  • Cluster Programming Head, Programming Head, Producers, Promo Producers, Radio Jockey, Sales Team

Personal Attributes

  • Great at ideating / conceptualising
  • Very good copywriting skills – Short Format primarily
  • Must be a passionate consumer of various entertainment formats – music, films, sports,
  • Should be a keen observer
  • Should be fond of reading

Technical Skills & Qualification Required

  • Graduation with any specialisation
  • Creative Copywriting

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