Digital Marketing Executive

2 days ago


Erode, Tamil Nadu, India Energy Control System Full time ₹ 2,40,000 - ₹ 3,60,000 per year

Job Title: Digital Marketing & Business Development Specialist

Location: Erode, Tamil Nadu

Job Description — Digital Marketing & Business Development Specialist

Key Responsibilities

  • Strategize and execute end-to-end digital marketing campaigns for client acquisition.
  • Lead data research and prospect building from online portals.
  • Drive client acquisition via digital marketing channels (Google Ads, LinkedIn outreach, targeted campaigns).
  • Analyze marketing performance and prepare MIS dashboards.
  • Train and guide junior executives in data handling and digital marketing.
  • Innovate with AI tools for marketing, data analysis, and campaign optimization.

Desired Candidate Profile

  • Graduate with 2 to 5 years of experience in digital marketing and client acquisition.
  • Strong track record of lead generation and client acquisition through digital platforms.
  • Proficient in LinkedIn, LinkedIn Campaign Manager, SEO/SEM, Google Ads, Meta Ads, and Excel/Google Sheets.
  • AI-curious – comfortable adopting AI/automation tools for business growth.
  • Excellent communication and analytical skills.
  • Self-driven, target-oriented, and capable of handling end-to-end marketing and business development independently.

Performance Metrics

  • Client acquisition numbers through digital campaigns.
  • ROI and efficiency of marketing spends.
  • Team guidance and contribution to overall business growth.
  • AI adoption in digital marketing and analytics.

Job Type: Full-time

Pay: ₹10, ₹20,000.00 per month

Work Location: In person


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