Panel Management
1 week ago
Job Title
Panel ManagementJob Description
About People Inc. People Inc. (formerly Dotdash Meredith): is the largest digital and print publisher in America. More than 175 million people trust us each month to help them find inspiration, make decisions, and take action. People Inc.'s more than 40 iconic brands include PEOPLE, Food & Wine, Travel + Leisure, Better Homes & Gardens, Verywell, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living. People Inc. is based in New York City and is an operating business of IAC (NASDAQ: IAC).
Meredith India Services Private Limited (a People Inc. Subsidiary):
Based out of Bengaluru, Meredith India Services Private Limited (a People Inc. subsidiary) partners across an array of functions. Product & Technology, Analytics, Research, Finance, Operations, HR and Audit are some of our channels in delivering value to enable a scalable component and drive value to millions. Our teams work across disciplines to innovate, challenge status quo and collaborate in fostering an ecosystem that promotes a culture of learning and growth. We strive to drive results for our company, our customers, our audiences and our People
Our Core Values:
Champion Accountability
Respect
Expect Integrity
Act Now, Not Later
Make it Matter
Job Summary:
The candidate will work on the Company's subscriber panels, representing some of the major publication brands. The role would entail routine management of the panels and working closely with and assisting, the Consumer Insight and Strategy team in Bangalore and the US.
Roles & responsibilities:
- The position will be responsible for routine management of the panels, panel project management, internal client service, vendor management, and extensive interactions with Researchers working on these publications/brands.
- Understanding project scope, developing a detailed sampling plan and feasibility counts; setting up and implementing new and ongoing projects in terms of sample draw, Email invite creation, setting up incentives/points against each online project, etc.
- Manage all integrated marketing communication based on the planning and scheduling of projects
- Be the go-to person for all panel-related information – act as the primary contact for brand managers to access and optimally use the panel
- Lead discussions and encourage panelist participation in forums and communities
- Help build brand loyalty through panel engagement.
- Manage online panel database, provide timely status reports, send email blasts, project analysis, and recommendations to stakeholders.
- Take full responsibility for projects assigned by meeting the timeline expectations, quality standards, and effective sampling.
- Programming/QC of surveys into survey platforms, Decipher on demand
- Address panelist queries within the SLA (8 hours, 24 hours, 48 hours, etc.) with suitable responses and close issues/tickets raised
Mandatory Skills
- Good English communication skills – both written and verbal.
- Graduate/Post Graduate experience in database management or online sample management, or project management in the market research or Online Panel organization. Preferably a CS background.
- Ability to build effective relationships.
- Highly detail-oriented, strong commitment to the timely execution of tasks
- Knowledge of programming languages and/ or web development (HTML, CSS, JavaScript, jQuery)
- Experience of working with Microsoft Office Tools
What will you learn on this job?
- Panel management tool (Kinesis)
- Survey tool (Decipher)
- Panel operations
- Project management
Designation: Analyst
Working Hours: 1:00 PM to 10:00 PM IST
Location: Ecoworld, Bengaluru, Karnataka
It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.
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