
Digital Marketing
5 days ago
Roles and Responsibilities
- Develop and execute digital marketing strategies across various channels, including SEO, SEM, SMO, SMM, email marketing, social media optimization (SMO), graphic designing, keyword research, and PPC campaigns.
- Conduct keyword analysis to optimize website content for search engines and create engaging ad copy for Google AdWords and Facebook Ads.
- Manage and monitor campaign performance using tools like Google Analytics to track metrics such as conversions, click-through rates, and cost per acquisition.
- Collaborate with cross-functional teams to integrate digital marketing efforts with other departments within the organization.
Desired Candidate Profile
- 0-2 years of experience in digital marketing or a related field.
- Strong understanding of SEO best practices, including on-page optimization techniques.
- Proficiency in creating compelling ad copywriting for various formats (e.g., Google AdWords).
- Experience with managing multiple advertising platforms simultaneously (e.g., Google Ads, Facebook Ads).
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