PPC Expert

2 weeks ago


Indore, Madhya Pradesh, India RackBank Full time ₹ 3,60,000 - ₹ 6,00,000 per year

Job Title: PPC Expert

Location: Indore

Key Responsibilities:

  • Plan, execute, and manage end-to-end PPC campaigns across multiple platforms.
  • Conduct keyword research, ad copy creation, bid management, and audience targeting to
  • maximize campaign performance
  • Monitor campaign budgets, optimize bidding strategies, and ensure efficient spend
  • allocation
  • Track, analyze, and report on campaign KPIs, CTR, CPC, CPA, and ROI
  • Develop and implement A/B testing strategies for ad creatives, landing pages, and
  • audience segments
  • Stay updated with the latest PPC trends, platform updates, and algorithm changes
  • Collaborate with the design, SEO, and content teams to improve ad relevance and
  • conversion rates
  • Generate detailed performance reports and actionable insights for management and clients

Qualifications & Skills

  • Bachelor's degree in Marketing, Business, or a related field
  • Minimum 5 years of hands-on PPC campaign management experience.
  • Proven expertise in Google Ads, Meta Ads Manager, and LinkedIn Campaign
  • Manager
  • Strong knowledge of Google Analytics, Google Tag Manager, and Data Studio.
  • Excellent analytical and reporting skills with advanced proficiency in Excel/Google
  • Sheets
  • Experience in conversion tracking setup, remarketing, and audience segmentation
  • Strong understanding of CPC, CPM, CPA, and ROI optimization principles.

If you are interested kindly share your resume at

Job Types: Full-time, Permanent, Internship

Pay: ₹10, ₹30,000.00 per month

Education:

  • Master's (Preferred)

Experience:

  • total work: 5 years (Preferred)

Work Location: In person


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