Thumbnail Designer
2 weeks ago
GrowthX gives India's most ambitious professionals an unfair career advantage by stacking high-paying jobs, AI-powered learning, and a curated network in one platform.
We're a profitable company, backed by the largest seed round in the world with 212 angel investors. Over 4,000+ operators and leaders from Apple, TikTok, Spotify, Slack, Netflix, Zoom, Google, Swiggy, and Microsoft useGrowthX products.
The founders were product & growth leaders at Razorpay and CRED. The team today is a diverse group of ex-founders, growth leaders, PhD researchers, game designers, and artists—united by the ambition to build the career infrastructure of India.
Here's something interesting you should do →
Speak to any GrowthX member & ask them what is GrowthX?
You will be blown by their experiences
What is this role, really?
- At GrowthX, the Creative Studio is working to build a media house. We deeply believe in the role of content to build an audience, and are suckers for the nuances of delivering it.
- We're looking for a creative and experienced Graphic Designer that is familiar with the YouTube space.
- As a thumbnail designer you will be responsible for developing concepts, compositing and designing out those concepts. A strong understanding of photoshop and photo manipulation will help you to succeed in this position.
- This role is responsible for making thumbnails for our various social channels. Most importantly, we need someone who is a team player and always striving to improve.
- Our business is thriving, our customer base continues to grow, and we believe the impact of this role will fuel our company to grow in unprecedented ways. As our visual designer, you'll give life and shape to how the world perceives GrowthX on the outside.
What you'll be doing?
- Own CTR (click through rate) as a metric especially across YouTube, Newsletters and Blogs.
- Work closely with the creative strategists & editors from pre-production → post-production on the packaging needed for our videos.
- Research and stay updated with current design trends and how are competitors are positioning their products.
- Create variants and A/B test to understand which thumbnail style creates the highest impact.
- Concept new and original ideas.
- Generate realistic/eye catching thumbnails using photoshop and photo manipulation skills.
About You
Startup Fit
You know what you're getting into, and the prospect of joining a small and growing team excites you.
You want ownership over your work and can function independently.
You want more responsibility and accountability doesn't scare you. You want to drive impact in your particular area of expertise on the product.
You understand the startup mindset.
You are comfortable with uncertainty and remain adaptable in what you do. You seek to build quick iterations and learn fast. You're used to being scrappy and can function in a way that is nimble and resourceful. You seek growth.
You've effectively worked on small and close-knit teams.
You're comfortable having little support structure but know what it looks like and feel empowered to build it.
You're motivated by impact and the opportunity to create something new.
You care about what you build and want to create with efficiency.
You're user-driven in what you do.
You're comfortable and eager to meet customers and want to develop an empathetic understanding of their problems to ensure we're building the right solutions.
Your Technical Skills & Experience
- 1-3+ years of designing artefacts across social channels.
- Maestro with tools like: Photoshop and Illustrator.
- A deep desire to understand user needs, clearly define solutions and deliver those through thoughtful design.
- Insight into what makes users select your content among a stream of hundred other options.
Bonus Points
- Previous startup experience (you have thrived in an unstructured, ambiguous environment)
- You are a Figma advocate and you are part of different design communities.
- You have dabbled in video editing and have basic knowledge of tools like Premiere Pro and After
- Effects, or equivalent video-editing tools.
- Experience designing thumbnails and infographics.
Culture fitment
- You understand pros and cons of a small team. You know what you're getting into, and the prospect of joining a small and growing team excites you.You want ownership over your work and can function independently.
- You want more responsibility and accountability doesn't scare you. You want to drive impact in your particular area of expertise on the product.
- You understand the startup mindset.You are comfortable with uncertainty and remain adaptable in what you do. You seek to build quick iterations and learn fast. You're used to being scrappy and can function in a way that is nimble and resourceful.
- You seek growth.
- You've effectively worked on small and close-knit teams. You're comfortable having little support structure but know what it looks like and feel empowered to build it.
- You're motivated by impact and the opportunity to create something new. You care about what you build and want to create with efficiency.
- You're user-driven in what you do. You're comfortable and eager to meet customers and want to develop an empathetic understanding of their problems to ensure we're building the right solutions.
If you don't find a role you were looking for, shoot us a mail on what problem you could solve to help us build towards our mission on
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