Specialist

7 days ago


Rishra, West Bengal, India Kreative Machinez Full time ₹ 5,00,000 - ₹ 15,00,000 per year

We are looking for a results-driven PPC Executive to manage and optimize pay-per-click campaigns across various platforms. The ideal candidate will have strong analytical skills, attention to detail, and a solid understanding of digital advertising strategies that drive measurable ROI.

Key Responsibilities:

  • Plan, create, and manage PPC campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other platforms.
  • Conduct keyword research, competitor analysis, and bid management to optimize performance.
  • Write compelling ad copies and coordinate with the creative team for visuals.
  • Monitor and analyze campaign performance metrics (CTR, CPC, CPA, ROAS, etc.).
  • Prepare regular reports and insights to improve campaign effectiveness
  • Manage campaign budgets effectively to ensure maximum ROI.
  • Stay updated on industry trends, algorithm updates, and best practices in paid marketing.

Requirements:

  • 2–3 years of experience in PPC campaign management.
  • Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics.
  • Strong analytical, numerical, and reporting skills.
  • Google Ads Certification is a plus.