Copywriter

2 days ago

Delhi, Delhi, India d'you Full time ₹ 5,00,000 - ₹ 15,00,000 per year

● Job Title:
Copywriter

● Location: New Delhi, India

● Experience Level: 2-4 years

● Employment Type: Full-time

About d'you

Rooted in science and driven by innovation, we craft premium skincare solutions that resonate with

the modern consumer. We make science-forward, multi-active skincare products that actually work.

Our mission? To demystify skincare and make it both effective and enjoyable. Our tone? Warm, witty,

and real. Our community? Loyal, sharp, and growing fast.

Role Overview

We're on the hunt for a Copywriter who can weave words as seamlessly as our products blend into

skincare routines. Someone who understands the nuances of brand storytelling and can translate our

ethos across multiple platforms.

Key Responsibilities

● Social Media & Community: Craft captivating captions, stories, and posts that engage and

grow our community.

● Performance Marketing: Develop persuasive copy for ads that not only capture attention but

drive conversions.

● Website & UX Copy: Write clear, concise, compelling and SEO-forward content for our

website, ensuring a seamless user experience.

● Brand Communications: Maintain a consistent brand voice across all channels, from

retailers to emailers & press releases.

● Print & Packaging: Create impactful copy for pr packaging, inserts, and other print materials.

● Media & PR: Assist in drafting media queries and PR materials to enhance brand visibility.

● Content Marketing: Produce SEO-optimized blogs and articles that educate and engage our

audience.

● Influencer & UGC: Collaborate with influencers and manage user-generated content,

ensuring alignment with our brand voice.

Who You Are

● Experience: 2-4 years of copywriting experience, preferably in the beauty or skincare

industry.

● Skill Set: Proficiency in writing for diverse platforms, including digital, print, and social media.

● Attention to Detail: Meticulous in editing and proofreading to ensure error-free content.

● Creativity: Ability to craft innovative and engaging copy that aligns with brand identity.

● SEO Knowledge: Understanding of SEO principles to optimize content for search engines.

● Collaboration: Strong interpersonal skills to work effectively with cross-functional teams.

● Passion for Skincare: Genuine interest in skincare, with the ability to translate complex

information into relatable content.

Why You'll Love Working with Us

At d'you, creativity meets science. Our team thrives on collaboration, innovation, and a shared

passion for skincare. You'll be part of a tight, driven team where your ideas matter. We move fast,

dream big, and don't do boring. You'll get to shape one of India's most exciting modern beauty brands - and have a little fun along the way.

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