Digital Marketing Intern

2 days ago

Pune, Maharashtra, India Internet Soft Full time ₹ 6,00,000 - ₹ 8,00,000 per year

Digital Marketing Intern

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• Job Title: Digital Marketing Intern


• Location: Pune


• Experience Fresher


• Industry: Fintech / SaaS / E-commerce


• Working Hours: 6 PM TO 3 AM

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About Us

We are a fast-growing company scaling digital solutions for the US market. Our mission is to drive performance-led growth for our clients and internal brands using cutting-edge marketing strategies and tools.

We're looking for a results-driven Digital Marketer who can own paid media campaigns across platforms, optimize website performance, and lead demand generation efforts with an ROI-first mindset.

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Key Responsibilities:


• Paid Media Strategy & Execution

o Plan, launch, optimize, and scale paid campaigns on Meta (Facebook & Instagram), Google Ads, TikTok Ads, LinkedIn Ads, and other relevant platforms (e.g., Reddit, Pinterest).

o Manage full-funnel paid marketing—from audience research, creative briefing, to retargeting and lead conversion.

o Monitor performance KPIs (ROAS, CPL, CTR, CAC) and implement actionable insights.


• SEO & Website Growth

o Lead on-page and off-page SEO efforts to improve organic rankings and site authority.

o Conduct keyword research, technical audits, and backlink building.

o Collaborate with content writers and developers to ensure SEO best practices are implemented site wide.


• Analytics & Reporting

o Build weekly/monthly reports using Google Analytics, GA4, Meta Business Suite, TikTok Ads Manager, etc.

o Set up and maintain performance dashboards, track performance across campaigns and platforms.


• US Market Alignment

o Understand cultural trends, consumer behavior, and seasonal opportunities in the US market.

o Run competitor research and stay ahead of digital trends in the US digital advertising ecosystem.


• Collaboration & Campaign Management

o Work closely with design, sales, and product teams to develop marketing campaigns that align with company goals.

o Provide creative directions and copy suggestions for ad creatives.

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Required Skills & Qualifications:


• Hands-on expertise in Meta Ads, Google Ads, TikTok Ads, and LinkedIn Ads.


• Strong understanding of SEO strategies (technical and content-driven).


• Familiar with tools like GA4, SEMrush, Ahrefs, Hotjar, Google Tag Manager, Looker Studio.


• Ability to independently plan and manage multiple campaigns simultaneously.


• Excellent communication skills and a data-driven mindset.


• Experience with email marketing automation (e.g., Klaviyo, Brevo, ActiveCampaign) is a plus.


• Knowledge of Shopify / WordPress / Webflow is an added advantage.

______________

What We Offer:


• Opportunity to work with a fast-scaling international company.


• Exposure to the US market and cutting-edge ad tech tools.


• Flexible working environment with growth-oriented leadership.


• Competitive compensation and performance bonuses.

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