Senior Content Writer

5 days ago

Mohali, Punjab, India Softtrix Tech Solutions Pvt Ltd Full time ₹ 4,50,000 - ₹ 5,40,000 per year

Job Description: Senior Content Writer

Location: Mohali, Punjab

Experience Required: 3–4 Years

Employment Type: Full-time

About the Role

We are looking for a talented and detail-oriented Content Writer with 3–4 years of professional experience in creating high-quality, engaging, and conversion-driven content. The ideal candidate will be skilled in writing across multiple formats—landing pages, blogs, website content, case studies, and marketing copies—while ensuring alignment with SEO best practices, brand positioning, and audience engagement.

Key Responsibilities

  • Write, edit, and proofread engaging content for landing pages, blogs, product/service pages, case studies, and other digital assets.
  • Collaborate with marketing, design, and SEO teams to ensure content consistency and alignment with business objectives.
  • Conduct in-depth research on industry-related topics to create original, value-driven, and authoritative content.
  • Optimize content for SEO (keyword placement, readability, internal linking, and structure).
  • Craft compelling headlines, CTAs, and content frameworks that drive traffic, leads, and conversions.
  • Stay updated with industry trends, competitor strategies, and emerging content formats.
  • Maintain consistency in tone, style, and brand messaging across all content touchpoints.

Requirements

  • 3–4 years of proven experience as a Content Writer, Copywriter, or in a similar role.
  • Strong portfolio of published content (blogs, landing pages, or website content).
  • Excellent command of English (grammar, vocabulary, and writing style).
  • Understanding of SEO principles, keyword research, and content optimization.
  • Ability to write for diverse audiences and adapt tone as per brand needs.
  • Strong research, organizational, and time-management skills.
  • Familiarity with CMS platforms (WordPress, HubSpot, etc.) is a plus.

Job Types: Full-time, Permanent

Pay: ₹40, ₹45,450.10 per month

Work Location: In person

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