Social Media Executive

2 days ago

Erode, Tamil Nadu, India Carifer Technologies Full time ₹ 2,00,000 - ₹ 8,00,000 per year

Role & Responsibilities:

  • Build and manage social media calendars across Instagram, Facebook, LinkedIn, Twitter, YouTube.
  • Spot and leverage (trends, features (Reels, Shorts, Stories, Threads, etc.)for brand growth
  • Createengaging content ideas, hooks, and captionsaligned with brand tone
  • Proficiency in AI prompt writing
  • Knowledge of product marketing & sales
  • Basic understanding of SEO
  • Collaborate with design & video teams to produce scroll-stopping creatives
  • Manage community engagement (DMs, comments, interactions)
  • Work with paid media team to integrate organic + paid strategy
  • Track analytics, optimize performance, and prepare reports

Preferred Candidate Profile:

  • 1 to 3 years of hands-on social media experience (agency or D2C brand preferred)
  • Excellent copywriting and storytelling skills
  • Strong understanding ofbrand building + consumer psychology
  • Creative thinker who can ideate fast and execute campaigns quickly
  • Familiar with tools likeMeta Business Suite, LinkedIn Campaign Manager, scheduling & analytics platforms
  • Independent worker with quick turnaround and strong attention to detail
  • Must submit examples of past campaigns / content portfolio
  • Experience with Generative AI Runway, Midjourney, etc., will be preferable
  • Share portfolio & case studies with application

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