Account Planner

4 days ago

Bengaluru, Karnataka, India Clevertize Private Limited Full time ₹ 6,00,000 - ₹ 12,00,000 per year

Role: Account Planner

Location: Mumbai / Bengaluru

Job Type: Full-Time

Work Mode: Hybrid

Job Description

Clevertize, a rapidly growing creative-led integrated marketing agency, is looking for an Account Planner with 4�7 years of experience across diverse categories.

Experience Requisite

  • Background in a mainline agency within the planning department; exposure to digital and media departments preferred.
  • Must have 4�7 years of relevant working experience.
  • Strong experience in cracking campaign territories/spaces is a must.
  • Exposure to primary research and brand workshops is preferred.
  • Eagerness to learn and integrate AI into planning workflows is important.

Key Responsibilities

  • Develop effective brand strategies for clients and collaborate with brand management and creative teams to shape creative expression and execution.
  • Build strong relationships as a strategic client partner and advisor across brand initiatives.
  • Develop brand identity documents including brand personality, positioning, and archetypes.
  • Create Brand Communication Plans & Roadmaps for various clients.
  • Write and co-own creative briefs along with the brand management team.
  • Research consumer insights and behavioural patterns.
  • Conduct primary research based on project requirements.
  • Identify new opportunities that support the growth of Clevertize and strengthen client relationships.
  • Identify processes, innovations, automation tools, and other enhancements that improve efficiency and position the company as a forward-thinking partner.

Mandatory Skills

  • Professional-level proficiency in English.
  • Basic knowledge of social media channels, digital media, and online marketing.
  • Strong understanding of consumer behaviour theories.
  • Excellent written, verbal communication, and presentation skills.
  • High attention to detail and commitment to delivering high-quality outputs.
  • Ability to use AI platforms and basic knowledge of working with or building agentic AI bots.

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