Search Engine Optimization Expert

2 weeks ago

Hyderabad, Telangana, India Profex Tech Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Role Overview

Were seeking an SEO Executive to scale organic traffic for our Web3/Fintech products. You will execute on-page, technical, and off-page SEO strategies, collaborate with cross-functional teams, and optimize product pages, blogs, and documentation for maximum visibility and engagement.

Key Responsibilities

  • Conduct keyword research for Web3/Fintech segments and build keyword maps for product and landing pages.
  • Execute on-page SEO: optimize titles, meta descriptions, headings, schema, alt text, and internal linking.
  • Perform technical SEO audits (crawlability, indexation, Core Web Vitals, sitemaps, structured data) and coordinate fixes with developers.
  • Support content optimization for whitepapers, docs, and blogs to improve discoverability and EEAT.
  • Assist in off-page SEO: secure ethical backlinks through outreach, partnerships, and PR.
  • Track performance with Google Search Console, GA4, Looker Studio, and provide weekly/monthly reports.
  • Ensure all content follows compliance and brand safety guidelines for the Web3/Fintech domain.

Required Skills & Experience

  • 12 years of hands-on SEO experience (agency or in-house); Web3/Fintech or SaaS exposure preferred.
  • Proficiency with Ahrefs/Semrush, Screaming Frog/Sitebulb, Google Search Console, GA4, PageSpeed Insights.
  • Solid understanding of on-page SEO, technical SEO basics, and schema markup.
  • Strong analytical, problem-solving, and communication skills.
  • Familiarity with crypto/Web3 communities (Reddit, X, Discord) is a plus.

Nice to Have

  • Basic HTML/CSS knowledge for QA.
  • Exposure to SEO patterns, multilingual sites, or video schema.
  • Experience with docs-as-code or developer-focused content.

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