Creative Marketing Associate

5 days ago


Kolkata, West Bengal, India Resytech Intelligence Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Creative Marketing Associate (AI & B2B Focus)About Resytech Intelligence

Resytech Intelligence
is a leading
Data Science & AI Consulting Firm
dedicated to transforming industries with
bespoke machine learning tools
and
Generative AI solutions
. We partner with technology leaders across sectors like Healthcare and Finance to convert complex data challenges into robust, innovative
digital solutions
. Our core expertise includes
MLOps, Data Engineering, and Full Stack Development
.

The Role: Creative Marketing Associate

This key role requires a rare blend of
visual design talent
and
strategic B2B marketing acumen
. You will be the primary voice and visual architect of our brand, defining our social media narrative and designing all the compelling assets needed to execute it. This is a role for a proven self-starter ready to make a significant impact on our
brand visibility
and
lead generation
within the competitive
AI and Data Science
landscape.

You will focus on three core areas:

  1. Strategy:
    Developing engaging content ideas around
    AI consulting
    and
    MLOps best practices
    .
  2. Design:
    Creating high-quality, on-brand
    marketing materials
    and
    infographics
    .
  3. Optimization:
    Using data analytics to improve
    organic reach
    and
    conversion rates
    .

Key Responsibilities1. Social Media Marketing & Strategy

  • Develop, execute, and manage a strategic
    social media content calendar
    with a primary focus on
    LinkedIn
    for
    B2B thought leadership
    on topics like
    Generative AI
    and
    Machine Learning Operations (MLOps)
    .
  • Craft clear, persuasive, and platform-optimized copy for all
    digital marketing
    efforts (posts, articles, ad copy), communicating complex
    technical value
    clearly.
  • Actively engage with the professional community to build the
    Resytech
    brand and manage reputation.
  • Support the launch and optimization of targeted paid social campaigns (e.g.,
    LinkedIn Ads
    ).

  • Graphic Design & Visual Assets

  • Design and produce all digital visual assets, including branded posts,
    technical infographics
    on AI architecture, carousel ads, and
    case study summaries
    .

  • Ensure rigorous
    brand consistency
    across all visual and textual communication.
  • Create short, dynamic video clips and animated GIFs for enhanced
    social engagement
    .

  • Data-Driven Reporting & Optimization

  • Track and analyze core social media performance metrics (KPIs) such as engagement rate, audience growth, and click-through rates.

  • Generate regular performance reports, providing actionable insights for content strategy and creative direction to maximize
    ROI
    .

Qualifications & SkillsMust-Haves

  • 0.5-1+ years
    of professional experience (internship also counted) in a dual marketing and design role. Open to learn new skills as per the demand.
  • Proven experience managing corporate social media platforms (
    B2B Marketing
    and
    LinkedIn
    proficiency is highly desirable).
  • Expert proficiency in industry-standard
    design software
    (
    Adobe Creative Suite
  • Photoshop, Illustrator).
  • A strong, diverse
    digital design portfolio
    that demonstrates experience creating visual content for business objectives.
  • Excellent written communication, editing, and storytelling abilities.

Nice-to-Haves

  • Familiarity with the
    Data Science, AI, or Tech Consulting
    space.
  • Experience with basic video editing software (
    Premiere Pro
    or similar).
  • Knowledge of
    SEO
    principles and analytics tools (HubSpot, Google Analytics).

Why Join Resytech Intelligence?

  • Impact:
    You will be the creative voice and visual foundation for a company working at the
    forefront of AI innovation.
  • Ownership:
    Take full ownership of key
    B2B marketing
    channels and see your ideas go from concept to launch.
  • Growth:
    Work in a dynamic, high-growth environment with direct access to company leadership.
  • Compensation:
    Competitive salary, health benefits, and [insert 1-2 other perks like flexible hours or generous PTO].

How to Apply

To be considered for this role, please submit your resume along with a link to your comprehensive
design and social media portfolio
, showcasing examples of your best creative work and content campaigns.

  • We look forward to seeing how your creativity can drive Resytech's AI-focused brand forward

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