Digital Marketing Specialist
2 weeks ago
Beliaghata, West Bengal, India
JJ studio
Full time
SEO & Analytics: Google Analytics, Google Search ConsoleJob Description:
We are seeking a results-driven Digital Marketing / SEO Executive to spearhead our online visibility and lead-generation initiatives. The incumbent will be responsible for planning, executing, and optimizing digital campaigns across search engines and social media platforms to maximize ROI and brand awareness.
Key Responsibilities:
- Proficiency in digital advertising and analytics.
- Ability to manage multiple platforms and campaigns simultaneously.
- Excellent written and verbal communication skills.
- Data-oriented mindset with strong analytical capabilities.
- Plan and execute digital marketing campaigns across Google, Meta, and LinkedIn platforms.
- Develop and manage social media strategies to increase brand visibility and engagement.
- Create and optimize content for digital channels including website, blogs, and social media.
- Monitor campaign performance metrics and prepare analytical reports.
- Implement data-driven strategies to improve conversion rates and ROI.
- Coordinate with creative, design, and content teams for cohesive campaign execution.
- Stay updated on emerging digital trends and technologies.
- Optimize website content, meta tags, and technical SEO elements.
- Collaborate with the content and design teams to ensure SEO best practices.
- Handle CRM platforms to manage customer data, automate workflows, and track leads
Key Tools & Platforms:
- Advertising: Google Ads, Meta Business Suite, LinkedIn Ads
- Analytics: Google Analytics, Google Tag Manager, Data Studio.
- Email & Automation: Mailchimp, HubSpot, Sendinblue
- Design & Content: Canva, Adobe Creative Suite.
Qualification:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2–4 years of experience in Digital Marketing, SEO, or CRM operations.
Job Type: Full-time
Pay: ₹10, ₹15,000.00 per month
Work Location: In person