 
						Associate Brand Manager
1 week ago
Position:
 Marketing Manager – D2C Growth
Location:
 Bangalore [Work from Office]
Employment Type:
 Full-time
About the Role
We are seeking a 
Marketing Manager
 with proven experience in driving 
D2C brand growth
. This role requires a blend of strategic planning and hands-on execution, with expertise in 
Shopify website management
 and 
Google Ads campaign optimization
. You will be responsible for shaping and executing marketing initiatives that fuel customer acquisition, engagement, and retention.
Key Responsibilities
- Develop and execute end-to-end marketing strategies to grow the D2C brand.
- Manage and optimize 
 Shopify websites
 (product catalog, landing pages, integrations, checkout, CRO).
- Plan, execute, and scale paid campaigns on 
 Google Ads
 (Search, Display, Shopping, YouTube).
- Track and analyze marketing performance, ensuring maximum ROI and growth across channels.
- Work closely with design/content teams to deliver impactful creatives and campaigns.
- Conduct market research to identify trends, customer insights, and growth opportunities.
- Implement retargeting, remarketing, and funnel-based marketing initiatives.
- Collaborate with cross-functional teams to ensure consistent brand messaging and customer experience.
Requirements
- 3–4 years
 of experience in marketing, with focus on
 D2C brand growth
 .
- Hands-on expertise in 
 Shopify website management
 .
- Strong command of 
 Google Ads Manager
 , with measurable results in scaling campaigns.
- Familiarity with web analytics tools (GA4, Shopify Analytics, etc.).
- Knowledge of SEO, SEM, CRO, and performance-driven marketing.
- Data-driven mindset with strong analytical and problem-solving skills.
- Excellent communication and organizational abilities.
Nice to Have
- Experience with Meta Ads, influencer marketing, and affiliate channels.
- Familiarity with CRM and email marketing tools (Klaviyo, Mailchimp, HubSpot).
- Prior experience in a startup or fast-scaling D2C brand environment.
What We Offer
- An opportunity to 
 own the growth journey
 of high-potential D2C brands.
- A collaborative, fast-paced work environment.
- Competitive compensation and growth opportunities.
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