
Content Writer
4 days ago
Job Summary:
We are seeking a Content Writer with a strong command of SEO best practices and a flair for compelling storytelling. The ideal candidate will be responsible for creating high-quality, search-engine-optimized content that drives traffic, improves rankings, and converts leads. This role requires a deep understanding of keyword research, content strategy, and user intent, as well as the ability to lead and mentor junior writers.
Key Responsibilities:
- Research and create long-form and short-form SEO content including blogs, landing pages, website copy, product descriptions, and thought leadership articles.
- Conduct in-depth keyword research and competitor analysis to identify content gaps and opportunities.
- Plan and develop content strategies that align with SEO goals, brand positioning, and business objectives.
- Optimize content for readability, keyword placement, meta tags, internal linking, and SERP performance.
- Monitor and analyze the performance of content using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
- Collaborate with SEO, design, product, and marketing teams to ensure cohesive content marketing campaigns.
- Stay up to date with Google algorithm changes, industry trends, and SEO best practices.
- Review, edit, and mentor junior content writers to ensure quality, consistency, and adherence to SEO guidelines.
Requirements:
- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
- 3–5 years of proven experience in SEO content writing, preferably in a digital agency or content-driven company.
- Expertise in SEO tools like SEMrush, Ahrefs, Moz, Surfer SEO, and Google Analytics.
- Strong understanding of on-page SEO, keyword strategy, and content structure.
- Exceptional writing, editing, and proofreading skills with a strong command of grammar and style.
- Ability to manage multiple projects and deliver high-quality content within tight deadlines.
- Strong research skills and ability to write on a variety of topics across industries.
Preferred Skills:
- Experience in writing for B2B and/or international audiences.
- Familiarity with CMS platforms like WordPress or HubSpot.
- Basic understanding of HTML and schema markup is a plus.
- Knowledge of content repurposing strategies and pillar-cluster content models.
Job Types: Full-time, Permanent
Pay: Up to ₹25,000.00 per month
Benefits:
- Health insurance
- Leave encashment
- Provident Fund
Work Location: In person
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