Digital Marketing Specialist

2 weeks ago

Rs Puram Coimbatore Tamil Nadu, India Marudhar Tech - Maxsell Full time ₹ 20,000 - ₹ 35,000 per year

Skills and Qualifications

  • Bachelor's/Master's degree in Marketing, Digital Media, Business, or a related field
  • Proven experience in managing multi-channel digital campaigns
  • Strong knowledge of SEO, SEM, Google Analytics, Google Ads, Meta Ads, and LinkedIn Ads.
  • Experience with email marketing and CRM tools.
  • Excellent communication and leadership skills.
  • Ability to analyze data and present actionable insights
  • Knowledge of the LED lighting or electronics industry, will be added advantage
  • Familiarity with tools like SEMrush, HubSpot, WordPress, Canva/Adobe Creative Suite.
  • Experience working in B2B and B2C environments.

Roles and Responsibility:

  • Create digital marketing campaigns.
  • Ensure consistency in the brand messaging.
  • Work with the sales team to coordinate marketing campaigns.
  • Prepare emails and newsletters to send to current customers.
  • Launch promotional offers and events to attract new customers.
  • Optimise the business website to increase online traffic
  • Follow best practices for social media marketing on different platforms.
  • Conduct regular audits for social media and website marketing performance.
  • Maintain and monitor online listings across various e-commerce platforms.
  • Track marketing metrics and analyse digital data to measure marketing success.

Job Types: Full-time, Permanent

Pay: ₹20, ₹35,000.00 per month

Benefits:

  • Cell phone reimbursement

Ability to commute/relocate:

  • Rs Puram, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)

Education:

  • Bachelor's (Preferred)

Experience:

  • Digital marketing: 1 year (Preferred)

Work Location: In person

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