Content Marketing Specialist

1 week ago

Pollachi, Tamil Nadu, India Sree Thirupathy Venkatachalapathy Chit Funds Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Role & responsibilities

As a Content Marketing Specialist, you will be responsible for creating, managing, and distributing engaging content that builds brand awareness, educates customers about chit fund services, and drives customer acquisition and retention. You will collaborate with marketing, sales, and customer service teams to ensure consistent messaging across all platforms.

  • Create blogs, articles, newsletters, website copy, and social media posts.
  • Manage the content calendar and digital campaigns.
  • Optimize content for SEO and track performance analytics.
  • Handle social media content and community engagement.
  • Collaborate with design, sales, and compliance teams.

Preferred candidate profile

  • Bachelors in commerce and related field.
  • 14 years of content marketing experience (BFSI/financial services preferred).
  • Strong writing, editing, and communication skills.
  • Knowledge of SEO, digital marketing tools, and analytics.
  • Creativity with the ability to simplify financial concepts.

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