Store Manager Liquor Store

2 days ago

Borivli, Maharashtra, India Parag Wines Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Key Responsibilities

1. Store Operations

  • Manage end-to-end liquor store operations for smooth and efficient functioning.
  • Maintain premium brand standards in product display, hygiene, and customer ambience.
  • Ensure adherence to company SOPs, operational guidelines, and compliance-driven practices.
  • Implement proper stock rotation (FIFO/FEFO) while preventing pilferage, wastage, and stock discrepancies.

2. Sales & Customer Service

  • Drive sales to achieve store revenue targets consistently.
  • Deliver superior customer service with a focus on upselling and cross-selling liquor categories.
  • Handle customer queries, resolve complaints, and ensure a premium shopping experience.
  • Plan and execute in-store promotions, tastings, and brand activation events.

3. Compliance & Legal

  • Ensure strict compliance with excise laws, liquor license norms, and statutory regulations.
  • Monitor staff adherence to age-verification and responsible liquor sale practices.
  • Maintain and submit accurate excise and statutory reports as per legal requirements.

4. Inventory & Stock Management

  • Supervise receipt, secure storage, and compliant display of stock.
  • Conduct regular stock audits, reconciliations, and minimize shrinkage.
  • Coordinate with suppliers, distributors, and warehouse teams for timely replenishment.

5. Team Management

  • Recruit, train, and lead store staff for operational excellence.
  • Manage shift schedules, attendance, and maintain discipline.
  • Set performance goals, conduct appraisals, and provide continuous coaching.

6. Reporting & Analysis

  • Generate daily/weekly/monthly sales and inventory reports.
  • Analyze sales trends, customer preferences, and recommend growth strategies.
  • Share market insights and store performance updates with higher management.

Key Skills & Competencies

  • Strong leadership and team management abilities.
  • Excellent communication and customer-handling skills.
  • In-depth knowledge of IMFL, international liquor brands, country liquor, and Indian liquor categories.
  • Strong understanding of liquor retail compliance, excise rules, and license requirements.
  • Sales-driven mindset with analytical and problem-solving skills.
  • Proficiency in cash handling, billing systems, and reconciliations.

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