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Social Media Marketing

2 weeks ago

Delhi, Delhi, India GLOBELANCE Full time ₹ 3,00,000 - ₹ 6,00,000 per year

Industry & Sector:
A fast-growing player in the HR technology and professional services space, operating a global freelance marketplace and talent-matching platform that connects businesses with specialised professionals. We deliver digital-first solutions, employer branding, and talent services for clients across sectors.

Role Title (best-performing standard title):
Social Media Executive (Fresher) — On-site, India

About The Opportunity
Join a dynamic marketing team that builds brand awareness, candidate engagement, and lead generation through social-first storytelling. This on-site role is ideal for an ambitious fresher who can create compelling content, manage community interactions, and help scale social campaigns across LinkedIn, Instagram, Facebook and YouTube.

Role & Responsibilities

  • Create and publish platform-optimised social content (static posts, carousels, short-form video scripts) aligned to the content calendar.
  • Manage day-to-day community interactions: respond to comments, messages, and candidate inquiries with brand-consistent tone.
  • Schedule and monitor posts using Hootsuite/Meta Business Suite; maintain an editorial calendar and asset repository.
  • Track core social metrics (engagement, reach, CTR) via Google Analytics and platform insights; produce weekly performance snapshots.
  • Support paid social campaigns setup and basic A/B testing with guidance from the growth team.
  • Research platform trends, competitor activity, and hashtag strategies to inform content ideas and increase organic discoverability.

Skills & Qualifications
Must-Have (Skills)

  • Meta Business Suite
  • LinkedIn
  • Instagram
  • Google Analytics
  • Canva
  • Hootsuite

Preferred

  • Basic video editing (CapCut or Premiere Rush)
  • Paid social campaign setup
  • SEO/content optimisation for social platforms

Qualifications

  • Bachelor's degree in Marketing, Communications, Mass Media, or equivalent preferred but not mandatory.
  • Strong written English and ability to write concise, brand-aligned copy for social channels.
  • Open to freshers and available to work on-site in India.

Benefits & Culture Highlights

  • Structured mentorship, skill-building workshops, and certification support for digital marketers.
  • Fast career progression with exposure to both organic and paid growth initiatives.
  • Collaborative, creative environment with regular content brainstorming and cross-functional exposure.

Apply to join a results-driven marketing team where creativity and execution matter. This role offers hands-on training, measurable KPIs, and direct ownership of social channels—perfect for entry-level talent eager to build a career in social media marketing.

Skills: hootsuite,canva,google,social media,instagram,campaigns,marketing,linkedin,google analytics