Digital Marketing- Ads::Gurgaon:: US Shift

2 weeks ago

Gurgaon, Haryana, India Manning Consulting Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Summary:

The SME (Subject Matter Expert) is a highly knowledgeable and strategic individual who champions Google Ads best practices within the company. They act as a trusted resource for various teams, ensuring everyone leverages Google Ads effectively to achieve customers marketing goals. As a SME, you'll be a thought leader within our team. You'll leverage your in-depth product knowledge to guide high-spending clients in maximizing the return on their Google Ads investments. You'll also play a key role in shaping the future of Google Ads by providing strategic insights and collaborating on Google ads performance.

Qualification/Experience:

  • Experience in digital marketing with a strong focus on Google Ads.
  • Proven track record of success in managing complex Google Ads campaigns for large or enterprise-level clients.
  • In-depth knowledge of Google Ads features, functionalities, and best practices across all campaign types (search, display, video, shopping).
  • Experience in customer facing support roles in Phone, Chat and Email channel
  • A passion for staying up to date on the latest Google Ads developments and industry trends.

Responsibilities:

  • Serve as a trusted advisor to clients, providing expert guidance on Billing methods, Policy disapprovals, Campaign strategy, optimization, and best practices.
  • Support Real Time internal teams, handle escalated customer issues and close with the clients, 24/7 support to the agents to enable them to provide timely and accurate resolution.
  • Deep dive into client campaign data to identify performance opportunities and areas for improvement.
  • Play client facing role in case of escalated issues by the team for complete closure
  • Stay up to date on the latest Google Ads features and product updates, translating them into actionable strategies for clients.
  • Identify and document best practices from consults data specifically relevant to the Platinum client
  • Knowledge Management: Share deep dives on top issue types consulted with L2 & SMEs and stay up to date on the latest Google Ads features, updates, and best practices, and share this knowledge internally.
  • Product Expertise: Stay informed about current trends and best practices in the digital advertising landscape.

Skills -

  • In-depth knowledge of the Google products and services in scope of Troubleshooting
  • Passion for the product and the customer
  • Excellent analytical skills with the ability to interpret complex campaign data and identify trends.
  • Strong communication skills, with the ability to explain technical concepts in a clear and concise manner.
  • Experience collaborating with clients at a strategic level and building strong relationships.
  • Understanding of advertisers needs and behaviour
  • Ability to identify and prioritize process improvement opportunities
  • Active listening and understanding customer needs

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