Content Specialist

Job Summary:

We are seeking an experienced and highly creative Content Specialist with a strong background in Public Relations (PR), Social Media, and personality-driven content creation. The ideal candidate will be adept at crafting compelling narratives and managing content strategies that elevate personal and professional brands across multiple platforms. This role requires a blend of strategic thinking, media-savvy storytelling, and hands-on execution.

Key Responsibilities:

Content Strategy & Creation:
Develop and implement comprehensive content strategies tailored for high-profile individuals or public-facing personalities.

Creative Content Development:
Create innovative and compelling content across various mediums, including but not limited to written, visual, and multimedia formats in line with brand / personality's tone of voice and positioning.

Thought Leadership:
Foster thought leadership initiatives as required for leaders through insightful and authoritative content.

Public Relations:
Build and execute effective PR campaigns to ensure alignment with overall marketing objectives.

Work Ownership:
Take initiative and drive deliverables with complete ownership, working with the necessary team members and various stakeholders to deliver impactful results and outcomes for the client.

Collaboration:
Work closely with other teams and departments, including business development, project offices, and client services, to ensure seamless integration of content strategies into overall marketing initiatives.

Quality Assurance:
Ensure the accuracy, relevance, and consistency of content, maintaining high standards of quality that is measurable by industry standard metrics.

Performance Analysis:
Regularly analyze and report on the performance of content initiatives, using data-driven insights to optimize strategies for better results.

Requirements:

• 8–10 years of professional experience in content creation, PR, and/or social media.

• Proven track record of working with personalities, public figures, or high-visibility brands.

• Proficiency in handling various forms of content, including strategic content, creative content, thought leadership, and public relations.

• Excellent leadership and team management skills, with the ability to inspire and motivate a creative team.

• Exceptional communication and collaboration skills.

• Knowledge of industry trends and a passion for staying up-to-date with emerging content formats and platforms.

• Necessary experience in working with personalities, especially CXOs or senior leadership, for content development, profiling, and personal branding.

About the company:

Founded in 2010, Tattva Creations is a digital first, integrated marketing company providing consultancy and solutions to industry leading brands and businesses. A young dynamic team, we focus on a comprehensive 360-degree approach to marketing and brand communications. We work closely with brand teams to build a custom marketing outreach that aligns with their business goals.

Our vision is to connect and communicate in an evolving world with no boundaries, through a strong digital first approach.

Come, become a part of #TeamTattva and fast track your professional journey with one of the leading integrated marketing companies in India. We look forward to your application