City Lead

Purplle Operations: Purplle Operations in India drives a fast and efficient Quick Commerce network that delivers beauty and personal care products with agility. Designed to meet the needs of today's high-speed market, Purplle's Quick Commerce Operations uses strategically located micro-fulfillment centers to ensure rapid order processing, inventory precision, and streamlined dispatches. The team collaborates closely with logistics, sourcing, and facility management to uphold rigorous standards in safety, quality, and efficiency. Focusing on continuous improvement, Purplle leverages data-driven insights to maximize productivity, streamline operations, and reduce costs.

Key Job Responsibilities

 Operations Management and Execution - Lead and supervise the daily operations of all dark stores across the city to ensure timely and accurate order processing and delivery. - Drive strict adherence to inventory accuracy, stock hygiene, and dispatch standards across all locations. - Implement best practices and SOPs to ensure consistent operations, high throughput, and low order defects.

 Team Management and Development - Lead a team of Store Managers, each responsible for two or more dark stores. - Monitor store-level performance and coach Store Managers to deliver operational excellence. - Drive employee engagement, staff training, performance management, and team morale across the city cluster.

 Planning and Execution - Own manpower and resource planning across all stores under the city cluster. - Align manpower deployment with demand forecasts, seasonal spikes, and promotional events. - Coordinate with central supply chain and sourcing teams to ensure optimal inventory levels and replenishment.

 City-Level Governance and Reporting - Establish city-level reporting and dashboards to monitor daily operational metrics including TAT, IWT Replenishment, CPT Breach %, inventory variance, and cost per order. - Conduct regular review meetings with the Network Operations Manager to communicate progress, bottlenecks, and key action plans. - Build a structured audit and compliance review cadence for all city stores.

 Stakeholder Management - Collaborate with central teams (Sourcing, Logistics, Projects, HR) to ensure alignment and resolution of city-level challenges. - Act as the nodal point for internal escalations, vendor communication, and local issue resolution. - Liaise with HR and Admin teams for hiring, onboarding, infrastructure, and staff grievance handling.

 Expansion and Special Projects - Work closely with the Projects and Procurement teams for new dark store launches and expansion ramp-ups. - Drive special initiatives like WMS rollout, layout optimization, packaging reduction, or automation pilots at the city level.

Qualifications
Education: Bachelor's degree in Engineering, Business Administration, Supply Chain, or related field.

Experience: Minimum 4-6 years of experience in e-commerce, retail operations, or FMCG, with at least 2 years of experience in a city/regional role

Skills: - Strong team and stakeholder management skills - Analytical mindset with a hands-on approach to metrics, dashboards, and performance improvement - Ability to handle multi-site operations with agility and ownership - Good understanding of WMS, manpower planning, and safety practices

Preferred Skills: - Exposure to Quick Commerce or rapid fulfillment models - Proficiency in Excel, MIS reporting, and basic inventory tools

What We Offer: - Competitive compensation package with performance-linked rewards - Opportunity to drive high-impact operations in a growing e-commerce segment - Exposure to multi-functional problem-solving and network scale-up

About Company
Founded in 2011, Purplle has emerged as one of India's premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences.

Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 8 exclusive stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhouses—FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae—offering trend-driven, high-quality beauty essentials.

What sets Purplle apart is its technology driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach.

In 2022, Purplle achieved unicorn status, becoming India's 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures.

With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in India's booming beauty landscape, revolutionizing the way the nation experiences beauty.