Content Strategist

21 hours ago

Coimbatore, Tamil Nadu, India LYFnGO Full time US$ 60,000 - US$ 1,20,000 per year

Job Title: Content Strategist

Experience: 1-2 Years

Location: Coimbatore

Job Type: Full-time

Job Overview:

We are looking for a creative and data-driven Content Strategist with 1-2 years of experience to develop and execute content strategies across multiple digital platforms. The ideal candidate will have hands-on experience in social media management, content marketing, and brand/blog management, with a strong understanding of AI tools to optimize content creation and performance.

Key Responsibilities:

  • Develop and implement content strategies to drive brand awareness, engagement, and conversions.
  • Guide a team of creative designers, videographers and editors
  • Preparing script and content flow for videos
  • Plan and execute social media campaigns across platforms like Instagram, LinkedIn, Twitter, and Facebook.
  • Optimize content using AI tools for SEO, personalization, and audience engagement.
  • Collaborate with designers, videographers, and other stakeholders to create compelling multimedia content.
  • Monitor content performance using analytics tools and adjust strategies accordingly.
  • Stay updated with industry trends, AI-driven content marketing innovations, and best practices.
  • Manage brand messaging, tone, and voice to ensure consistency across all channels.
  • Opportunity to work with leadership team and founder

Requirements:

  • 1-2 years of experience in content strategy, digital marketing, or a related field.
  • Proven track record in social media content creation, content marketing, and blog/brand management.
  • Proficiency in AI tools such as ChatGPT, Jasper, Canva AI, Grammarly, or similar for content optimization.
  • Strong writing, editing, and storytelling skills.
  • Knowledge of SEO, keyword research, and content performance analytics.
  • Experience using CMS platforms like WordPress, HubSpot, or similar.
  • Familiarity with social media management tools like Hootsuite, Buffer, or Sprout Social.
  • Excellent organizational and project management skills.
  • Experience with paid content promotions and influencer marketing.
  • Knowledge of email marketing and automation tools.

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