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Manager - Social Media
2 weeks ago
- Develop and execute a social media strategy aligned with business goals
- Manage and grow our presence across platforms like Instagram, LinkedIn, Twitter, and YouTube
- Create, curate, plan and oversee engaging content (posts, videos, reels, stories, and more)
- Track performance through analytics, optimizing content based on insights
- Stay updated on trends, platform updates, and best practices to keep content fresh and relevant
- Collaborate with designers, copywriters, and marketing teams to create compelling campaigns
- Engage with the audience through comments, DMs, and community-building activities
- Stay updated on movements in the Finance industry and track the same from a marketing and content perspective
- A genuine love for content creation from brainstorming ideas to bringing them to life through visuals, copy, and storytelling.
- Strong understanding of Instagram, LinkedIn, Twitter, YouTube, and emerging platforms.
- Experience with social media analytics and tools (Meta Business Suite, Hootsuite, Buffer, etc.).
- Creative thinker with strong storytelling and copywriting skills.
- Ability to analyze data and adjust strategies accordingly.
- Ability to learn, ask questions and suggest solutions
- Ability and willingness to deep dive into the world of Finance
- Brownie points for someone from the Finance background or has worked on financial brands.
- Strong collaboration skills, while also being comfortable working independently
- Precision in content creation and a commitment to maintaining brand consistency with detail orientation
- Understanding of personal finance advisory space
- Excellent interpersonal skills to interact with internal and external teams effectively