SEO Executive

2 days ago

India Zigsaw Full time ₹ 9,00,000 - ₹ 12,00,000 per year
Role & Responsibilities:
  • Develop, implement, and manage SEO strategies to improve organic search visibility and traffic across B2B brands.
  • Perform detailed keyword research to identify opportunities for content optimization and new content development that align with business goals.
  • Optimize website elements, including content, meta tags, and HTML structure, to improve search engine rankings and user experience.
  • Collaborate with the content team to ensure that SEO best practices are integrated into content creation, contributing to the overall content strategy with a focus on SEO performance.
  • Use analytics tools to track, analyze, and report on SEO performance metrics, making data-driven decisions to refine and adjust strategies as needed.
  • Stay abreast of the latest SEO trends and algorithm updates to ensure strategies remain effective and compliant.
  • Facilitate SEO training sessions for the content team to enhance their understanding of SEO best practices and ensure a cohesive approach to content creation.
  • Assist in managing the content calendar, ensuring that SEO considerations are prioritized in content planning and execution.
  • Work with marketing and sales teams to ensure that SEO strategies align with broader marketing objectives and contribute to lead generation efforts.
   Education/Experience Skill Requirements: Candidate must have a working knowledge of::
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Proficient in the use of SEO tools (e.g. Ahrefs, Moz) and analytics platforms (e.g., Google Analytics, Google Search Console).
  • Solid understanding of On-page and Off-page SEO principles and the ability to apply these in a B2B market context.
  • Demonstrated ability to work collaboratively with content creators, marketing teams, and other stakeholders.
  • Strong analytical skills with the ability to interpret data and insights to inform strategies and report on SEO performance.
  • Excellent communication and project management skills.
  Experience: At least 3 years of experience in SEO and content creation or management in a B2B context with a track record of enhancing brand visibility and engagement in business markets.   Job type: Full Time   Location: Karan Nagar, Srinagar - If the candidate is based in Kashmir. Remote - If the candidate is not based in Kashmir.  

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