Area Sales Executive
5 hours ago
Key Responsibilities
A. Sales Achievement
- Achieve monthly, quarterly, and annual sales targets as assigned.
- Ensure product availability, visibility, and penetration in the assigned area.
- Identify and develop new business opportunities.
B. Market Development
- Conduct market visits to monitor competitor activities, pricing, and promotional strategies.
- Provide inputs for market intelligence reports and brand positioning.
- Ensure proper execution of marketing campaigns, displays, and promotional activities.
C. Distributor & Retail Management
- Appoint and manage distributors/dealers as per company policy.
- Monitor stock levels, secondary sales, and payment collections.
- Ensure timely order booking and delivery coordination.
- Resolve distributor/retailer grievances promptly.
D. Reporting & Documentation
- Submit daily call reports (DCR) and weekly performance updates.
- Maintain records of sales data, field visits, and customer feedback.
- Share competitor and market analysis reports with the Regional Sales Manager.
E. Team Coordination
- Coordinate with marketing, logistics, and finance teams for smooth operations.
- Train and motivate distributor salesmen and field staff.
- Participate in regular sales review meetings.
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