Digital Marketing Executive
1 week ago
Social Media Management:
- Plan, manage, and execute daily posts across all social media platforms (Instagram, Facebook, YouTube, LinkedIn, etc.).
- Develop and maintain a monthly content calendar aligned with brand campaigns and marketing goals.
Content Creation & Execution:
- Capture basic phone shoots and create engaging short-form videos/Reels.
- Perform basic reel editing using mobile or desktop tools.
- Collaborate closely with the Graphic Design and Motion team to execute high-quality creative content.
· Performance Marketing:
- Strategize and manage Meta Ads (Facebook & Instagram) and Google Ads campaigns.
- Monitor, analyze, and optimize campaigns for better ROI and audience engagement.
Content Strategy & Writing:
- Write compelling social media captions, ad copies, and blog snippets.
- Stay updated with marketing trends and implement innovative strategies to enhance engagement.
SEO & Analytics:
Coordinate with the digital team to ensure SEO-optimized content across platforms.
Track social media performance metrics and prepare periodic reports on reach, engagement, and conversions.
Preferred Skills:
- Creativity with a strong eye for visuals and trends.
- Familiarity with tools like Canva, Meta Business Suite, Google Analytics, and Hootsuite/Buffer.
- Prior experience in content planning and influencer coordination will be a plus.
- Should be well versed in Bengali, English Language
Job Types: Full-time, Permanent
Pay: ₹15, ₹20,000.00 per month
Work Location: In person
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