Assistant Manager – Marketing

2 weeks ago

Mumbai, Maharashtra, India Four Aces Fashion House Full time ₹ 5,00,000 - ₹ 12,00,000 per year

Experience: Proven work experience of 5 to 6 years in Marketing, preferably retail marketing / brand execution / store branding (fashion, lifestyle, or retail industry)

Qualification: Graduate / MBA Marketing

Key Responsibilities :

Campaign Execution & Coordination

  • Lead the execution of 360 offline campaigns including sales, festive activations, and new collection launches
  • Oversee production and dispatch of marketing materials like standees, signage, merchandise kits, event branding
  • Coordinate with creative, VM, and ops teams to ensure timely execution

Store Marketing & Launches

  • Manage end-to-end new store launch branding including external facade, in-store communication, and window displays
  • Handle mall coordination for branding permissions, activations, and visibility zones
  • Support multichannel regional campaigns through close collaboration with zonal teams

Vendor Management

  • Brief vendors for print, fabrication, logistics, merchandise, and POS material
  • Negotiate costs, approve samples, monitor quality, and ensure on-time dispatch across India
  • Handle billing coordination and closure with finance, creation of purchase order and maintaining tack of Next, WIP and open task to maintain an internal MIS.

Cross-functional Collaboration

  • Liaise with Retail Operations, Finance, VM, and Design teams for alignment on timelines, budgeting, and execution
  • Maintain detailed trackers for campaigns, deliveries, and zone-wise reporting
  • Troubleshoot on-ground execution challenges and provide solutions in real-time
  • Negotiate with media vendors, create and present media approach and plan for approval.

Functional Skills:

  • Proficient in PowerPoint, Excel, Google Sheets, and campaign reporting
  • Strong hands-on experience in vendor co-ordination, production tracking and multi-store rollouts
  • Ability to manage multiple projects, timelines and stakeholders across zones
  • Willingness to travel occasionally for store openings or campaign setup
  • Proficient in Google and meta marketing platforms
  • Analytical bent of mind to analyse campaign performance and present insights
  • Understanding of OOH Media execution and mall activation and branding
  • Effective communicator with excellent stakeholder management abilities

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