Public Relations Officer

4 days ago

Sriperumpudur Chennai Tamil Nadu, India GESTAMP AUTOMOTIVE CHENNAI PVT LTD Full time ₹ 3,50,000 - ₹ 5,50,000 per year
  • A Public Relations (PR) Officer develops and implements strategies to manage an organization's public image and reputation. Key responsibilities include crafting press releases, managing media relations, producing promotional content, coordinating events like press conferences, and responding to public inquiries to ensure positive public perception. They often analyze media coverage, manage budgets, and are skilled communicators, able to work under pressure and maintain flexibility. Key Responsibilities:

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  • Develop PR Strategies: Create and execute plans to enhance the organization's reputation and promote its brand, products, or services.
  • Media Relations: Manage relationships with media outlets, respond to their inquiries, and serve as a point of contact for public information.
  • Content Creation: Write and produce various materials, including press releases, articles, social media posts, speeches, brochures, and other digital or visual content.
  • Event Management: Plan, organize, and coordinate events such as press conferences, open days, exhibitions, and promotional tours.
  • Public Communication: Deliver presentations, manage public inquiries, and ensure consistent, positive messaging across all communication channels.
  • Monitoring & Analysis: Analyze media coverage and market research to gauge public opinion and the effectiveness of PR campaigns.
  • Budget Management: Keep records of progress, manage budgets, and maintain transparency with colleagues or clients regarding costs and timelines.
  • Crisis Management: Respond to urgent situations and negative publicity, providing timely and strategic advice. Required Skills:
  • Communication: Strong written, verbal, and interpersonal skills are essential for conveying messages effectively.
  • Organizational Skills: Excellent time management and the ability to multitask and handle pressure are crucial.
  • Strategic Thinking: The capacity to develop and implement effective PR campaigns.
  • Flexibility: The willingness to work irregular hours and adapt to changing situations, especially during events or crises.
  • Determination & Initiative: The drive to take on new tasks and persist in achieving PR goals.
  • Presentation Skills: The ability to speak publicly and present information clearly and confidently.
  • Tamil candidates only

Job Type: Full-time

Pay: ₹8, ₹39,550.05 per month

Benefits:

  • Food provided

Work Location: In person

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