Marketing Specialist

3 days ago

Ahmedabad, Gujarat, India SeedData - Salesforce Consulting Partner Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Location:
Ahmedabad (On-site)

Experience:
years

Company:
Seed Data Systems

About the Role:

We're looking for a
smart, creative, and hands-on Marketing & Growth Specialist
who can take complete ownership of:

  • Brand building
  • Social media strategy
  • SEO & content
  • Campaign design
  • Lead-generation strategy
  • Product & service marketing

This is NOT a "post designer" role.

This role is for someone who can think, plan, execute, and measure
— a full-stack marketer who understands product, tech, and business.

Responsibilities:

Brand & Strategy

  • Define the overall
    marketing strategy
    for Seed Data and all its products.
  • Build a consistent
    brand voice, narrative, and messaging
    across all channels.
  • Create positioning for SaaS products, Salesforce services, AI offerings, and more.

Digital Marketing

  • Create and execute
    SEO-driven content strategies
    (blogs, landing pages, case studies).
  • Own
    keyword research, on-page SEO, technical SEO, and backlinks plan
    .
  • Improve rankings for targeted keywords and product-focused search terms.

Social Media & Content

  • Plan and produce
    engaging social media posts
    , reels, carousels, and stories.
  • Build an editorial calendar aligned with campaigns, events, and launches.
  • Write
    short-form and long-form content
    : product explainers, stories, LinkedIn posts, email campaigns.

Product & Tech Marketing

  • Create marketing assets for SaaS launches.
  • Work closely with product and tech teams to translate features into benefits.
  • Understand user personas, customer journeys, and build marketing funnels.

Campaigns & Lead Generation

  • Plan and run
    end-to-end marketing campaigns
    for inbound lead generation.
  • Build landing pages, email sequences, and nurture funnels.
  • Experiment with social ads, Google Ads, and retargeting (optional but preferred).

Analytics & Reporting

  • Track KPIs: traffic, engagement, lead quality, conversions.
  • Use tools like Google Analytics, Search Console, SEMrush/Ahrefs, Hotjar, etc.
  • Optimize campaigns based on data, not assumptions.

Requirements

  • 3–5 years of experience in
    digital marketing, content, SEO, or product marketing
    .
  • Prior experience in a
    software product company or SaaS environment
    (strongly preferred).
  • Understanding of
    tech terminology, product features, CRM, SaaS flows
    , etc.
  • Strong content writing ability (English must be excellent).
  • Hands-on experience with
    SEO tools
    , analytics tools, and social platforms.
  • Ability to work independently, plan campaigns, and execute end-to-end.
  • Creative mindset with strong ownership and problem-solving ability.

Good to Have

  • Experience with
    Salesforce marketing or CRM tools
    .
  • Understanding of UI/UX for social/post creatives.
  • Familiarity with basic design tools like Canva or Figma.
  • Experience in running paid campaigns.

Why Join Us

  • Be part of a small, high-ownership team that values clean architecture.
  • Opportunity to directly shape the product roadmap and architecture decisions.

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