SEO & Digital Marketing Specialist

15 hours ago

Indore Collectorate Indore Madhya Pradesh, India Balaji Advertising Full time ₹ 2,40,000 - ₹ 3,60,000 per year

About Us

Color Neon is a growing global brand specializing in lighting décor and custom signages. We create unique, high-quality designs for homes, businesses, and events worldwide. As we expand internationally, we're looking for a motivated SEO & Digital Marketing Specialist to help us boost our visibility, grow organic traffic, and build a stronger digital presence.

Role & Responsibilities

  • Develop, execute, and monitor comprehensive SEO strategies to increase organic rankings and website traffic.
  • Manage on-page SEO (meta tags, headings, content optimization, schema markup, internal linking).
  • Improve technical SEO (site speed, mobile optimization, crawlability, indexing).
  • Develop and execute link-building campaigns, focusing on acquiring high-quality backlinks.
  • Create and optimize content strategies aligned with SEO goals (blogs, product pages, landing pages).
  • Monitor competitors and identify new opportunities to strengthen our online presence.
  • Support digital marketing campaigns (Google Ads, Meta Ads, Pinterest Ads, etc.).
  • Report regularly on KPIs, performance metrics, and ROI of SEO and marketing efforts.
  • Stay updated on search engine algorithms, industry trends, and emerging SEO tools.

Requirements

  • Proven track record in SEO strategy, backlink building, and digital marketing.
  • Hands-on experience with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, Google Analytics, Google Search Console).
  • Strong knowledge of technical SEO, content SEO, and off-page strategies.
  • Understanding of e-commerce SEO, preferably with Shopify experience.
  • Excellent analytical and problem-solving skills.
  • Fluent in English; French is a strong advantage.
  • Self-motivated, organized, and detail-oriented.

Benefits

  • Work remotely from anywhere.
  • Flexible working hours (5 days per week, ~40 hours).
  • Opportunity to shape SEO and growth strategy.
  • Be part of a fast-growing e-commerce project in the lighting & signage industry.
  • Competitive compensation based on expertise.

Job Types: Full-time, Part-time, Permanent

Pay: ₹10, ₹30,000.00 per month

Expected hours: 40 per week

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