Digital Marketing Specialist

1 week ago

Noida, Uttar Pradesh, India Red Lemon Full time ₹ 8,00,000 - ₹ 24,00,000 per year

Location:
Noida

Experience:
4-5 Years

Employment Type:
Full-time

We're looking for a passionate and experienced
Digital Marketing Specialist
to join our growing marketing team. The ideal candidate will have
4–5 years of hands-on experience
in planning, executing, and optimizing digital marketing campaigns across multiple platforms. You'll play a key role in managing client relationships, delivering measurable results, and contributing to the overall growth of our digital marketing initiatives.

Key Responsibilities:

  • Plan, create, and manage performance-driven campaigns across
    Google Ads, Meta Ads (Facebook & Instagram)
    , and other digital channels.
  • Set up and monitor
    conversion tracking, events, and analytics
    using
    Google Tag Manager
    and
    Google Analytics 4 (GA4)
    .
  • Develop strategies to improve campaign performance, increase ROI, and drive lead generation.
  • Manage and nurture client relationships — ensuring timely communication, performance reporting, and satisfaction.
  • Analyze data and present insights to internal teams and clients to inform strategic decisions.
  • Stay up to date with the latest trends, algorithm updates, and best practices in digital marketing.

Requirements:

  • 4–5 years of professional experience
    in digital marketing or performance marketing roles.
  • Proven expertise in
    Google Ads
    ,
    Meta Ads
    ,
    GA4
    , and
    Google Tag Manager
    .
  • Strong understanding of SEM, remarketing, and paid social campaigns.
  • Excellent
    communication and client-handling skills
    .
  • Ability to manage multiple campaigns and clients simultaneously.
  • Experience with tools such as Google Data Studio, HubSpot, or other marketing platforms is a plus.

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