Content And Copy Writer

2 weeks ago

Surat, Gujarat, India Cowberry Industries Full time ₹ 2,50,000 - ₹ 7,50,000 per year

About the Role:

We are looking for a creative, sharp-minded, and detail-oriented Content Writer & Copywriter who can craft compelling stories, engaging campaigns, and impactful digital content. The ideal candidate will have a knack for blending creativity with strategy understanding audiences, aligning with brand tone, and turning ideas into words that inspire action.

Key Responsibilities:

  • Develop and write engaging, original, and high-quality content for websites, blogs, social media, email campaigns, and marketing materials.
  • Create persuasive copy for advertisements, product descriptions, and landing pages that drive engagement and conversions.
  • Collaborate with design, marketing, and social media teams to conceptualize and execute creative campaigns.
  • Edit, proofread, and optimize content for clarity, SEO, and brand consistency.
  • Research industry-related topics and trends to ensure fresh and relevant storytelling.
  • Maintain a consistent brand voice across all channels.
  • Support in developing creative scripts for videos, reels, and brand storytelling initiatives.

Requirements:

  • Bachelor's degree in English, Mass Communication, Marketing, or a related field.
  • 3–4 years of experience in content writing, creation, or copywriting, preferably in a digital or creative agency environment.
  • Strong understanding of digital platforms and social media trends.
  • Excellent command over English — both written and verbal.
  • Creative thinker with the ability to translate concepts into compelling copy.
  • Knowledge of SEO writing and content optimization is a plus.
  • Ability to work in a fast-paced environment and meet tight deadlines.

Preferred Skills:

  • Storytelling & brand communication expertise.
  • Experience with creative campaign ideation and execution.
  • Familiarity with content management systems (e.g., WordPress).
  • Basic understanding of design, branding, and digital marketing.

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