Marketplace Manager

4 days ago

India Workforce 247 Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Key Responsibilities

Marketplace Operations & Product Management

  • Lead day-to-day operations across Amazon, Walmart, and eBay marketplaces.
  • Create and manage product listings (parent-child variations, attributes, keywords).
  • Optimize product titles, bullet points, descriptions, and backend keywords.
  • Manage A+ Content / Enhanced Brand Content and Storefronts.
  • Ensure listing compliance with marketplace policies and avoid suppressions.
  • Manage catalog hygiene and fix stranded, inactive, or suppressed listings.

Inventory & Order Management

  • Oversee inventory planning and stock forecasting to prevent OOS or overstock.
  • Manage FBA, FBM, WFS logistics, replenishment planning, and shipment creation.
  • Monitor returns, replacements, and fulfillment operations.
  • Coordinate with warehouse/logistics partners.

SEO & Conversion Optimization

  • Conduct keyword research and implement listing SEO strategies.
  • Improve CTR and conversion rates using structured testing.
  • Manage product reviews and ratings improvement strategy.
  • Maintain product ranking KPIs and category performance.

Advertising & Performance Marketing

  • Create and optimize PPC campaigns (Sponsored Products, Brands, Display).
  • Manage ad budgets, ACOS, ROAS, TACOS targets.
  • Launch promotions, coupons, Lightning Deals, and seasonal offers.
  • Analyze campaign performance and improve ROI.

Analytics & Reporting

  • Track and report sales trends, profitability, KPIs, buy box %, keyword ranking.
  • Competitor and market trend analysis.
  • Weekly business health reports and strategy reviews.
  • Identify revenue growth opportunities and category expansion.

Brand Protection & Compliance

  • Monitor policy violations, account health, suspensions.
  • Manage unauthorized sellers and MAP policy enforcement.
  • Handle case logs and support tickets for issue resolution.

Team & Client Coordination

  • Collaborate with content writers, graphic designers, and ad strategists.
  • Work with product, pricing, and supply chain teams.
  • Maintain strong communication with clients and internal stakeholders.
  • Provide strategic insights and roadmap for marketplace growth.

Required Skills & Qualifications

  • 510 years of proven experience managing Amazon USA (mandatory).
  • Hands-on experience with Walmart & eBay USA marketplaces.
  • Strong knowledge of Amazon Seller Central, Vendor Central, Walmart Seller Center, eBay Seller Hub.
  • Expertise in product listing optimization, marketplace SEO, and A+ content.
  • Proficiency in data analytics and decision-making using KPIs.
  • Solid understanding of PPC Ads, profitability calculations, and pricing strategies.
  • Experience with marketplace tools like Helium 10, Jungle Scout, DataHawk, SellerApp, MerchantWords, Feedonomics, ChannelAdvisor (good to have).
  • Strong leadership, communication, and problem-solving skills.
  • Ability to manage multiple brands or accounts.

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