Search Engine Optimization

2 weeks ago

Bengaluru, Karnataka, India Wonne Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Selected Intern's Day-to-day Responsibilities Include

  • Develop and implement comprehensive SEO and AI-driven optimisation strategies that align with client business goals and broader digital marketing objectives.
  • Conduct advanced keyword research, competitor analysis, and intent mapping using both traditional and AI-powered SEO tools to uncover growth opportunities.
  • Perform technical site audits focusing on crawl health, Core Web Vitals, structured data, and page experience; work with developers to resolve issues efficiently.
  • Optimise on-page SEO elements - including metadata, schema markup, internal linking, and semantic search optimisation - ensuring compliance with AI-readiness, GEO (Google Experience Optimisation), and AEO (Answer Engine Optimisation) standards.
  • Lead off-page SEO and digital PR campaigns, utilising AI-based link analysis, authority scoring, and outreach automation to build high-quality backlinks.
  • Manage and optimise Google My Business (GMB) profiles to enhance Local SEO performance, ensuring accurate business listings, engaging updates, and strong local visibility.
  • Develop and implement Local SEO strategies, including local keyword optimisation, NAP consistency, citation building, and review management.
  • Monitor, analyse, and report SEO performance through Google Looker Studio, GA4, Tag Manager, and Search Console, integrating AI-driven data insights and trend detection.
  • Collaborate with content, UX, social, and paid media teams to align SEO best practices with overall marketing efforts and improve the Search Generative Experience (SGE) visibility.
  • Utilise AI tools (e.g., ChatGPT, Jasper, SurferSEO, Frase) for content optimisation, SERP intent alignment, and automated reporting.
  • Stay updated with Google algorithm updates, AI-driven search evolution, local ranking factors, and emerging SEO automation platforms.
  • Mentor and guide junior team members in both traditional and AI-powered SEO techniques, encouraging innovation and continuous improvement.

About Company: Based in Bangalore, Wonne is a digital marketing company serving clients worldwide. Over the last 10 years, we've worked with amazing brands to create meaningful impacts and compelling digital experiences. Our team of dedicated industry experts boasts proven track records, making us the team you want on your project.

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