Digital Marketing Executive
2 days ago
Responsibilities of a Digital Marketing Executive
- Digital Strategy & Campaigns
- Plan, execute, and monitor digital marketing campaigns across social media, Google Ads, and email.
- Work towards increasing brand visibility.
- Social Media Management
- Manage and grow company pages on platforms like Instagram, Facebook, LinkedIn, and YouTube.
- Create engaging posts, reels, and stories aligned with brand objectives.
- Track engagement and optimize posting schedules.
- Graphic Design & Photoshop Work
- Use Adobe Photoshop (and Canva if required) to design creatives such as banners, social media posts, product ads, and website visuals.
- Edit and enhance product photos for online and promotional use.
- Ensure all visuals follow brand color themes and design standards.
- Content Creation & Coordination
- Draft promotional text, captions, and ad copy for digital campaigns.
- Coordinate with photographers, videographers, and content writers for marketing material.
- Website & SEO Management
- Update website content, images, and product details regularly.
- Apply basic SEO techniques to improve ranking and visibility.
- Coordinate with web developers for new features or improvements.
- Email & WhatsApp Marketing
- Design and execute email or WhatsApp campaigns for promotions and announcements.
- Maintain and segment customer databases for targeted communication.
- Analytics & Reporting
- Monitor campaign performance using Google Analytics, Meta Ads Manager, and other tools.
- Prepare weekly/monthly reports on reach, engagement, and conversions.
- Suggest improvements based on insights.
- Brand Promotion & Innovation
- Ensure consistency of brand voice and visuals across all digital platforms.
- Stay updated with latest trends and technologies in digital marketing and design.
Any query contact:
Job Type: Full-time
Pay: ₹20, ₹22,000.00 per month
Education:
- Bachelor's (Preferred)
Work Location: In person
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