Public Relations Manager
7 days ago
Job Description
Title: Manager PR & Communications
Reports: CMO
Hiring Organization: Equentis Wealth Advisory
Company profile: A fast-growing SEBI registered Fintech with 1 Mn+ registered users on the path to becoming a unicorn in the next 2-3 years. With a team size of 500+ and growing, centers across
Delhi, Mumbai, Bangalore & Pune we are ramping up aggressively for the exciting next phase of growth.
Broader Role / Responsibilities
- Develop a marketing communications plan including strategy, goals, budget and tactics
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Coordinate all public relations activities
- Direct social media team to engage audiences across traditional and new media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Manage media inquiries and interview requests
- Create content for press releases, by-line articles and keynote presentations
- Monitor, analyse and communicate PR results on a quarterly basis
- Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
Requirements:
- Proven working experience in public relations required
- Proven track record designing and executing successful public relations campaigns at both a local and national level
- Strong relationships with both local and national business and industry media outlets
- Exceptional writing and editing skills
- Solid experience with social media including blogs, Facebook, Twitter, etc.
- Event planning experience
- BA/MA degree in Marketing, Advertising, Communications or a related discipline
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