Instagram Content Executive

2 days ago

Gurgaon, Haryana, India iQuanta Full time ₹ 2,40,000 - ₹ 4,80,000 per year

Job Title: Instagram Content Executive

Location: Onsite (Gurugram)

Stipend: INR 4-5 LPA

About iQuanta:

iQuanta is India's leading e-learning platform for MBA and other competitive exams. Established in 2016, we have built a thriving community of over 6 lakh aspirants, with 10,521+ IIM calls and 1,000+ IIM converts in just 6 years. With our innovative dual pedagogy, 24/7 doubt-solving, and highly engaging programs, we are revolutionising the way students learn. iQuanta is also expanding into other segments, including JEE, NEET, and Study Abroad.

Role Overview:

We're looking for a creative and trend-smart
Instagram Content Executive
who can turn learning into an engaging visual experience. You'll be responsible for ideating, designing, and executing content that not only informs but also entertains - helping iQuanta stay ahead of trends and connect deeply with aspirants through meaningful storytelling.

Key Responsibilities:

  • Conceptualize and create Instagram content (carousels, reels, stories, memes, infographics) aligned with student interests and trending topics.
  • Design visually appealing graphics and carousel posts that simplify complex concepts in an engaging format.
  • Stay updated with the latest Instagram trends, formats, and audio trends, and adapt them for the education space.
  • Collaborate with the marketing, design, and academic teams to ensure creative alignment with campaigns and learning outcomes.
  • Track and analyze performance metrics to improve reach and engagement organically.
  • Maintain a consistent brand tone and aesthetic that reflects iQuanta's learner-centric approach.

Requirements:

  • 1–3 years of experience in social media or content creation, preferably in the edtech or digital learning domain.
  • Strong command of Canva, Photoshop, Illustrator, or Figma.
  • Deep understanding of Instagram's algorithm, engagement formats, and audience psychology.
  • Ability to turn academic or logical content into snackable, creative visuals.
  • Strong sense of design, copy, and storytelling.

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