
Search Engine Optimization Specialist
2 weeks ago
Company:
Location:
Bandra - Mumbai, India
Experience:
Minimum 3 years
Employment Type:
Full-time
Designation:
SEO Strategist
About
is a leading digital agency specializing in healthcare marketing. We provide full-fledged digital marketing services to doctors, hospitals, and healthcare institutions across India, helping them grow their online presence and generate leads through organic and paid strategies. Our expertise spans website development, SEO, social media marketing, YouTube content management, and paid ad campaigns.
Job Overview
We are seeking a highly skilled and results-driven SEO Specialist to join our digital marketing team. The ideal candidate will have a minimum of 2 years of hands-on experience in managing SEO campaigns and working with clients. You will be responsible for improving organic search visibility, driving website traffic, and delivering measurable results through on-page, off-page, and technical SEO strategies.
Key Responsibilities
- Develop and execute SEO strategies to increase organic traffic and improve search engine rankings.
- Conduct detailed keyword research, competitor analysis, and SEO audits.
- Optimize website content, landing pages, and blog posts for on-page SEO factors.
- Perform technical SEO audits and collaborate with developers to implement fixes.
- Plan and execute link-building campaigns following white-hat practices.
- Track and analyze SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
- Prepare and present monthly performance reports for clients, highlighting progress and actionable insights.
- Stay updated with the latest SEO trends, Google algorithm updates, and best practices.
- Coordinate with content and design teams to ensure SEO guidelines are implemented across all web assets.
- Manage local SEO and assist in optimizing Google Business Profiles for healthcare clients.
Requirements
- Bachelor's degree in Marketing, Communications, IT, or a related field.
- Minimum 2 years of SEO experience, preferably in a digital agency or healthcare/IT industry.
- Proven experience with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.
- Strong understanding of on-page, off-page, and technical SEO.
- Familiarity with CMS platforms like WordPress.
- Excellent analytical, problem-solving, and communication skills.
- Ability to manage multiple projects in a fast-paced environment.
- Experience in client-facing roles and preparing detailed SEO reports.
Perks & Benefits
- Competitive salary package.
- Opportunity to work with a fast-growing healthcare digital agency.
- Professional growth and learning opportunities.
- Positive and dynamic work culture.
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