Amazon PPC Specialist

6 days ago

Hyderabad, Telangana, India CUREFOREVER Full time ₹ 9,00,000 - ₹ 12,00,000 per year

We are seeking a skilled and results-driven 
Amazon PPC Specialist
 with a minimum of 
3 years of hands-on experience
 managing Amazon advertising campaigns. In this role, you will be responsible for developing, implementing, and optimizing Amazon pay-per-click (PPC) advertising strategies to drive traffic, maximize conversions, and increase ROI for our products.

Key Responsibilities:

  • Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).
  • Conduct thorough keyword research and competitor analysis to identify growth opportunities.
  • Monitor and analyze campaign performance metrics (ACoS, ROAS, CTR, CPC, Conversion Rate) and adjust strategies accordingly.
  • Execute bid optimization, budget management, and keyword targeting/refinement.
  • Collaborate with marketing, product, and content teams to align PPC strategy with broader business goals.
  • Generate regular performance reports and provide actionable insights and recommendations.
  • Stay current with Amazon advertising trends, algorithm updates, and best practices.
  • Conduct A/B testing to improve ad copy, targeting, and overall campaign performance.

Required Qualifications:

  • Minimum 
    3 years of proven experience
     in Amazon PPC campaign management.
  • Strong knowledge of Amazon Seller Central and/or Vendor Central.
  • Proficiency with Amazon Ads console, Helium 10, Jungle Scout, or similar tools.
  • Demonstrated success in lowering ACoS while scaling revenue.
  • Analytical mindset with advanced Excel/Google Sheets skills.
  • Strong attention to detail, organizational, and time management skills.
  • Excellent communication and reporting abilities.

Preferred Qualifications:

  • Experience in managing large product catalogs and multiple ASINs.
  • Familiarity with DSP (Demand-Side Platform) and advanced targeting options.
  • Certification in Amazon Advertising (a plus but not required).
  • Agency or multi-brand experience is a plus.

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