Online Community Manager
23 hours ago
We're hiring for the below requirement
Scope of Work – Engagement Operations
Role Overview
The Assistant Manager – Engagement Operations will serve as a mid-layer lead within the Engagement Team, responsible for supporting and managing end-to-end process operations. The role requires building and nurturing communities, driving engagement initiatives, and overseeing Email & WhatsApp Marketing, Webinar Marketing, and Data Analytics. The position will ensure seamless execution, process alignment, and impactful outcomes across all engagement activities.
Key Responsibilities
- Community Development & Management
● Build, nurture, and moderate active communities across digital platforms, forums, and in-app channels.
● Foster meaningful engagement through discussions, campaigns, polls, and interactive content.
● Identify, onboard, and manage brand advocates, influencers, and community leaders to strengthen community presence.
- Webinar Planning & Execution
● Oversee and guide the Webinar Marketing individual in managing end-to-end execution of webinars: speaker coordination, technical setup, audience engagement, and follow-ups.
● Ensure alignment of webinar themes with organizational goals and engagement strategies.
● Monitor post-event impact and ensure learnings are fed back into future executions. 3. Marketing Campaigns (Email & WhatsApp)
● Oversee the Email & WhatsApp Marketing individual to plan, strategize, and execute campaigns that promote different product lines and engagement initiatives.
● Ensure timely campaign delivery with consistent brand messaging and measurable outcomes.
● Monitor campaign effectiveness and drive improvements in reach and conversion.
- Analytics, Reporting & Optimization
● Work closely with the Data Analyst to track and monitor KPIs across community engagement, marketing campaigns, and webinars.
● Generate actionable insights for process optimization, audience personalization, and engagement growth.
● Implement data-driven strategies to continuously improve performance.
- Cross-Functional Coordination & Process Oversight
● Act as the operational bridge between the engagement team (email/WhatsApp, webinar, data) and other internal functions (content, design, tech, marketing).
● Establish smooth workflows, track progress, and ensure timely deliverables across all engagement verticals.
● Standardize processes for planning, execution, reporting, and feedback loops to enhance efficiency.
● Stay updated with emerging digital trends, platforms, and tools to strengthen team capabilities.
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