Digital Marketing Analyst

3 days ago

Cochin, Kerala, India Schneide Solutions Pvt. Ltd. Full time ₹ 2,40,000 - ₹ 5,40,000 per year

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We are actively seeking a talented and experienced Digital Marketing Analyst to become an integral part of our team comprising seasoned Digital Marketers who are adept at driving digital strategies and achieving impactful results.

Responsibilities:

· Managing all current & future social media platforms.

· Design campaigns aimed at generating high-quality leads across various channels, including Facebook, LinkedIn, and Google.

· Conduct thorough research on our target demographic, gathering and analyzing data on online behaviors.

· Enhance campaigns to achieve optimal performance outcomes.

· Suggest and implement A/B testing methodologies.

· Initiate remarketing campaigns and explore diverse strategies for enhancement.

· Formulate and execute marketing strategies that boost sales and enhance customer engagement.

· Ensure accurate tracking, attribution, and uniformity across all campaigns.

· Implement SEO practices to improve website rankings in search engine results

· Engage in activities such as link building and participating in community interactions.

· Provide updates and deliver weekly and monthly performance reports, including key performance indicators.

· Create innovative and engaging social media strategies.

· Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics, Facebook insights etc.

Desired Candidate Profile:

· Minimum of 2 years of experience in Paid Social Media, with expertise in LinkedIn Ads, Facebook Ads and Google Ads, as well as SEO.

· A bachelor's degree in business, marketing, economics, statistics, or a related field is required.

· Strong analytical abilities to extract insights that enhance marketing strategies.

· Familiarity with Microsoft Office and ability to use it effectively for reports

· In-depth knowledge and skills in SEO, SEM, and SMM are essential.

· Familiarity with marketing automation tools and CRM systems is a bonus.

· Interest in evolving digital marketing trends

· Excellent interpersonal and communication skills are required.

· Experience using Google Analytics and other web analytics tools.

Job Types: Full-time, Permanent

Pay: ₹20, ₹45,000.00 per month

Experience:

  • Paid Ads: 2 years (Preferred)
  • META Ads: 2 years (Preferred)
  • Google Ads: 2 years (Preferred)
  • LinkedIn Ads: 2 years (Preferred)
  • SEO: 2 years (Preferred)

Work Location: In person

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