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Manager – Digital Marketing

2 weeks ago

South Tukoganj Indore Madhya Pradesh, India SG Gurukul Full time ₹ 4,00,000 - ₹ 5,00,000 per year

Job Title: Manager - Digital Marketing

Company: SG Gurukul

Location: South Tukoganj, Indore (Work From Office)

Job Type: Full-Time

Experience Required: Minimum 2 years (Agency experience preferred)

About Us

SG Gurukul is a fast-growing digital marketing agency based in Indore, offering result-oriented solutions in SEO, Google Ads, YouTube Marketing, Social Media, and WordPress Development. We also run professional training programs in digital marketing, empowering the next generation of marketers.

We work with both Indian and international clients, managing end-to-end digital campaigns with a strong focus on ROI, quality, and timely delivery.

Job Summary

We are looking for a Manager - Digital Marketing with a proven track record of managing successful SEO and paid campaigns, leading teams, handling clients, and mentoring junior executives and students. You will be responsible for planning, executing, and managing performance-driven digital projects using tools like Google Ads, YouTube, SEO platforms, and WordPress, while also mentoring the in-house team and students enrolled in our training programs. This role demands strong strategic thinking, hands-on execution, and the ability to manage a performance-driven team under tight deadlines.

Key Responsibilities

Campaign Strategy & Execution

  • Lead end-to-end SEO strategy and execution, including on-page, off-page, and technical SEO, to drive consistent organic growth.
  • Conduct in-depth keyword research, competitor analysis, and technical site audits to improve search visibility and website health.
  • Support and oversee paid campaigns on Google, Meta, and YouTube Ads with a working knowledge of performance metrics and ROI optimization.
  • Coordinate with the development and content teams to implement SEO updates and optimize WordPress websites for speed, structure, and search intent.
  • Leverage YouTube SEO best practices for content discovery and support campaign strategy where needed.

Team Management & Training

  • Lead and manage a team of SEO executives, ad specialists, content writers, and developers.
  • Conduct regular training sessions for team members and also for students enrolled in our digital marketing courses.
  • Assign and monitor tasks to ensure timely delivery of all client projects.
  • Review work quality, provide feedback, and develop skillsets of team members.

Analytics & Reporting

  • Use Google Analytics, Google Search Console, Tag Manager, and other SEO/PPC tools to track campaign performance.
  • Analyze performance reports, generate insights, and implement strategies for improvement.
  • Prepare and present monthly reports to clients with KPIs, progress, and next steps.

Client & Project Handling

  • Coordinate directly with clients after onboarding to understand project objectives, align on strategy, and ensure smooth execution.
  • Collaborate effectively with design, content, and development teams to deliver integrated and high-quality campaigns.
  • Maintain strong client relationships by providing regular performance updates, addressing concerns, and ensuring timely delivery of results.

Required Qualifications & Skills

  • Experience: 2+ years in digital marketing (agency experience preferred
  • Technical Skills:
  • Strong in SEO (On-page, Off-page, Technical)
  • Expertise in Google Ads, YouTube Ads, and WordPress
  • Proficiency with tools like Google Analytics, Tag Manager, Search Console, SEMrush, Ahrefs
  • Soft Skills:
  • Team leadership and task management
  • Effective communication with clients and internal teams
  • Strong problem-solving and data interpretation skills
  • Ability to train and mentor junior staff and marketing students

Perks & Benefits

  • Competitive salary + performance-based bonuses
  • Work with global clients and high-impact projects
  • In-house training and upskilling opportunities
  • Supportive and energetic team culture

Job Type: Full-time

Pay: ₹400, ₹500,000.00 per year

Work Location: In person