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Freelance Digital Marketing Consultant
2 weeks ago
Our client is a Financial Services Firm and is looking for a Digital Marketing consultant who can support in executing integrate marketing initiatives that promote our brand, engage stakeholders, and support business objectives.
Key Responsibilities :-
1. Lead and execute the monthly digital and social media calendar
across platforms (LinkedIn, X, Instagram, YouTube) by coordinating closely with agency partners and internal teams.
2. Manage day-to-day coordination with agency partners
for website updates, social media planning, SEO/SEM efforts, and content production, ensuring timely and brand-consistent outputs.
3. Create detailed creative and campaign briefs
and oversee the development of content that aligns with organization' brand identity and business goals.
4. Ensure accuracy and visual appeal
across all digital content, acting as a final gatekeeper for copy, design, hashtags, and overall messaging.
5. Monitor digital performance through dashboards, analytics, and impact reports
, identifying trends and insights to optimize campaigns and online engagement.
6. Lead SEO and website initiatives
—including audits, microsite creation, and compliance uploads—to grow website traffic and maintain top search rankings for key business areas.
7. Build internal digital advocacy
, guiding leadership and employees on social media engagement and personal branding while tracking online mentions and managing reputational risks.
8. Stay abreast of digital marketing trends and innovations
, bringing fresh ideas to the table and ensuring the brand remains competitive across channels.
Please Note :- This is an onsite requirement in Mumbai ( BKC )
Skills Required
Minimum of 4 years in the marketing function of a reputed B2B organization/ client servicing at a reputed digital marketing agency
Excellent formal communication skills and confidence in dealing with stakeholders at all
levels.
Prior experience of handling creative/digital marketing agencies
Sharp eye for content and design
Excellent organizer and experienced in setting and managing expectations.
Proficient in Microsoft Suite. Exceptional at Powerpoint and Excel.
Digital advertising experience and clarity on creative specifications
