Digital Marketing Manager

2 days ago


Sanpada Navi Mumbai Maharashtra, India brocus it solutions pvt ltd Full time ₹ 5,00,000 - ₹ 7,50,000 per year

Digital Marketing and Web Development Manager

Roles and Responsibilities:

Team Leadership and Management:

  • Lead, mentor, and manage a team of web developers, SEO specialists, and PPC marketing experts.
  • Set clear goals, performance metrics, and KPIs for the team.
  • Foster a collaborative and innovative work environment.
  • Conduct regular performance reviews and provide constructive feedback.

Project and Strategy Management:

  • Develop and execute digital marketing strategies that align with business objectives.
  • Oversee the design, development, and maintenance of user-friendly, optimized websites.
  • Manage SEO strategies to improve organic search rankings and website traffic.
  • Plan and manage PPC campaigns across Google Ads and social media platforms, optimizing for ROI.
  • Collaborate with stakeholders to define project scopes, timelines, and deliverables.

SEO and Content Optimization:

  • Ensure on-page and off-page SEO best practices are followed.
  • Analyze keyword research, website performance, and implement optimization strategies.
  • Work with content creators to develop engaging, SEO-friendly content.PPC Campaign Management
  • Monitor and optimize Google and Facebook Ads campaigns to achieve business objectives.
  • Analyze campaign performance, report key insights, and adjust strategies for maximum ROI.
  • Manage campaign budgets and allocate resources effectively.Data Analysis and Reporting:
  • Analyze web traffic and campaign performance using tools like Google Analytics, Google Tag Manager, and other tracking software.
  • Create and present regular reports on KPIs, ROI, and team performance.
  • Provide actionable insights to stakeholders.Stakeholder Collaboration:
  • Act as the primary point of contact for digital marketing and web development initiatives.
  • Work closely with sales, product, and customer support teams to align strategies.Preferred Qualifications:
  • Certifications in Google Ads, Analytics, or Facebook Blueprint, Seo Expert, Knowledge on word press.
  • Experience in conversion rate optimization (CRO).
  • Familiarity with UX/UI principles.
  • Perks & Benefits:
  •  Benefits of Insurance
  •  Loyalty Bonus
  •  Attendance Bonus
  •  5 Working Days
  •  US Shifts

Call HR:

Job Type: Full-time

Pay: ₹15, ₹62,321.26 per month

Benefits:

  • Health insurance

Experience:

  • total work: 1 year (Preferred)

Work Location: In person



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