Content Writer

1 day ago

Ludhiana, Punjab, India Leeford Healthcare Full time

Company: Leeford Healthcare Ltd.

Job Location: Corporate Office, Ludhiana

Mode: Work from office only.

ABOUT leeford:

Leeford Healthcare Limited delivers a wide spectrum of pharmaceutical and wellness products. With such a broad and evolving portfolio, the role of content becomes centralnot just for visibility but also for clarity, education, and connection. Whether it's writing for patients, healthcare professionals, or general consumers, the content created here shapes how the brand is understood. It's less about fancy words and more about meaningful communication that informs, explains, and adds value.

Job Summary:

We are currently hiring for a Content Writer who understands how to make complex information simple and relevant. This role involves creating a variety of content—from product descriptions, blog articles, and digital ads to internal documents and campaign scripts.

You'll work closely with product, marketing, and design teams to ensure each piece of content aligns with business goals and tone. If you've ever managed to turn a dry technical subject into an engaging read, or found a way to simplify a complicated concept without losing its essence, you'll likely find satisfaction in this role. Attention to detail, clear writing, and adaptability are key. The content you write will have a purpose—whether that's driving awareness, engagement, or understanding.

Primary Responsibilities:

  • Write original content for digital platforms, brochures, product literature, and campaigns
  • Research healthcare, wellness, and pharma-related topics to ensure accuracy
  • Edit and proofread content for grammar, tone, and structure
  • Coordinate with design and digital teams for aligned messaging
  • Maintain consistency in language and brand tone across content pieces
  • Create SEO-friendly blog posts, landing page copy, and social media captions
  • Adapt content for different audiences—consumers, healthcare professionals, or distributors
  • Help draft internal communication material and product FAQs
  • Review and update existing content based on feedback and product changes
  • Meet deadlines while managing multiple content requests

Primary Skills:

  • Strong command over English writing, grammar, and structure
  • Ability to research and simplify technical or medical information
  • Experience with SEO principles and keyword integration
  • Comfort with using Google Docs, Word, and basic formatting tools
  • Eye for clarity, tone, and readability
  • Adaptability to write across formats and for varied audiences
  • Self-discipline to work independently and respond to feedback promptly

Qualification:

  • Graduate or postgraduate degree in English, journalism, mass communication, or a related field
  • Short-term certifications in content writing, SEO, or digital marketing are an added advantage

Experience:

  • 5–7 years of experience in content writing (preferably in healthcare, wellness, or consumer goods)

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