SEO Intern

2 weeks ago

Remote, India Gurutech Digital Solutions Full time ₹ 1,20,000 - ₹ 2,40,000 per year

Key Responsibilities

1. On-Page SEO

  • Perform keyword research using Google Keyword Planner, SEMrush, or Ahrefs.
  • Optimize title tags, meta descriptions, headings (H1-H6), and URL structures.
  • Create and optimize SEO-friendly content for blogs and landing pages.
  • Implement internal linking strategies to improve site structure and crawlability.
  • Add and validate schema markup (structured data).
  • Ensure image optimization (ALT tags, compression, proper filenames).

2. Off-Page SEO

  • Execute link-building campaigns (guest posting, outreach, directory submissions).
  • Perform competitor backlink analysis to discover link-building opportunities.
  • Submit websites to local listings, citations, and niche directories.
  • Promote content using digital PR and outreach strategies.

3. Technical SEO

  • Conduct SEO audits using tools like Screaming Frog, Sitebulb, or SEMrush.
  • Resolve issues related to site speed, mobile usability, and crawl errors.
  • Coordinate with developers to fix indexing, canonical, and sitemap issues.
  • Ensure compliance with Core Web Vitals and maintain site hierarchy.

4. Google My Business (GMB) & Local SEO

  • Create, verify, and optimize Google My Business profiles.
  • Add accurate NAP (Name, Address, Phone) information and service areas.
  • Post regular updates, offers, and photos on GMB to improve engagement.
  • Build local citations and monitor reviews for reputation management.
  • Track GMB insights to measure call, visit, and direction requests.
  • Work on ranking GMB listings in local map packs and Google search results.

5. Analytics & Reporting

  • Set up and monitor Google Analytics (GA4) and Google Search Console.
  • Track keyword rankings, GMB performance, and organic traffic growth.
  • Generate weekly/monthly SEO performance reports.
  • Use data to suggest actionable improvements to campaigns.

6. Collaboration & Learning

  • Coordinate with content writers, designers, and developers for SEO needs.
  • Stay updated with Google algorithm changes, local SEO trends, and tools.
  • Document all processes, learnings, and maintain SEO checklists.

Required Skills & Knowledge

  • Basic knowledge of SEO fundamentals.
  • Familiarity with Google My Business, Google Search Console, and Google Analytics.
  • Proficiency with MS Excel/Google Sheets for reporting and data analysis.
  • Strong research and competitor analysis skills.
  • Knowledge of HTML basics (meta tags, headings, alt tags) is a plus.

Preferred (but not mandatory)

  • Exposure to SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog.
  • Basic understanding of WordPress or other CMS platforms.
  • Awareness of local SEO ranking factors and citation-building techniques.
  • Any SEO certifications (Google, HubSpot, Semrush Academy) will be an advantage.

Education

  • Bachelor's degree in Marketing, IT, Computer Science, or related field preferred.
  • Freshers with strong interest in digital marketing and SEO are welcome.

Soft Skills

  • Analytical mindset with attention to detail.
  • Ability to follow structured processes and take initiative.
  • Eagerness to learn and grow in a fast-paced environment.
  • Time management skills to handle multiple assignments.

Job Type: Full-time

Pay: ₹5, ₹10,000.00 per month

Benefits:

  • Work from home

Education:

  • Bachelor's (Preferred)

Language:

  • Marathi (Required)
  • English (Required)

Work Location: Remote

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