Digital Marketing Specialist

Key Responsibilities:-

The ideal candidate should possess a blend of creative, analytical, and technical skills, with a strong understanding of digital and social media marketing.

Content Creation

• Develop engaging posts, videos, and captions aligned with the brand's tone and objectives.
• Ensure consistency in messaging, design, and overall brand voice across all platforms.

Data Analysis

• Monitor and analyze performance metrics from social media posts and advertisements.
• Use insights to prepare visual reports such as graphs, charts, or infographics to present campaign results.

Social Media Strategy & Trend Awareness

• Plan, implement, and manage effective social media marketing strategies.
• Stay updated with the latest social media trends, tools, and online advertising techniques.
• Utilize graphic design skills to create visually appealing and audience-centric content.

Time & Task Management

• Handle multiple campaigns, deadlines, and creative projects efficiently.
• Manage online engagement by responding to customer queries promptly and effectively.
• Coordinate and execute ad campaigns across platforms.

Soft Skills

• Demonstrate strong communication, creativity, and adaptability.
• Work collaboratively within teams and confidently present ideas (public speaking).
• Be flexible and proactive in problem-solving and content ideation.

SEO Optimization

• Create search-friendly content that enhances visibility and attracts organic traffic.
• Incorporate keyword strategies into posts, blogs, and campaigns.

Digital Marketing

• Manage social media platforms, email marketing, and other digital campaigns.
• Analyze marketing data to improve engagement, conversion rates, and brand presence.

Job Types: Full-time, Permanent

Pay: Up to ₹80,000.00 per month

Experience:

• Digital marketing: 2 years (Preferred)

Work Location: In person